All Courses

Diploma in Digital Journalism

Africa Digital Media Institute (ADMI), Kenya


Next enrollment cycle

September 2023

See all cycles

First Year Course Fee

USD 5,040

Course Accredited By


  • 2 Years
  • Blended
  • Vocational Training
  • Diploma

This Diploma course is designed to equip students with competencies needed to deliver engaging content for today’s quickly changing media landscape where team members are expected to have a versatile and holistic skill set for print, broadcast and online reporting.

Create and pitch professional news packages to editors at traditional media houses or digital platforms, like KTN, Standard, BBC, and Buzzfeed.

By the end of the programme, Digital Journalism graduates will be able to:

Write newsworthy stories and edit them for print, radio, TV and digital platforms. Use multimedia elements, including photography, videography, and graphics to increase viewer engagement . 

Over the course of the two years, the students will be equipped with competencies for demonstrating the understanding of mass communication, writing and report news, carrying out investigative journalism, conducting research in mass communication, producing feature stories, planning and manage project, applying media convergence, producing radio shows, applying fundamentals of digital and mobile journalism, practicing photojournalism, designing multimedia graphics, demonstrating the understanding of web technology, producing digital content, and carrying out computer assisted reporting.

Students graduating from the course will be equipped with the skills they need to thrive in today’s multimedia newsrooms or online publishing.

Course Duration :5 semesters in class and 1 semester on Industrial attachment

CREDITS: 28 contact hours per term and an average of 7 units per term

Enrollment Cycles

  • September 2023
  • January 2024
  • May 2024
KCSE C- or above OR A-levels with 2 principle passes.


Semester 1

  • Communication skills
  • Digital literacy
  • Mass communication  
  • Writing and reporting news
  • Fundamentals of digital journalism
  • Video Camera Operations  
  • Adobe Premiere – Video Editing

Semester 2

  • Numeracy skills
  • Feature stories
  • Multimedia graphic design – Print Media (Adobe InDesign)
  • Sub-Editing
  • Photojournalism
  • TV Production -Studio & Location
  • Scripting for Television
  • Photoshop – Photo Editing

Semester 3

  • Environmental literacy
  • Digital content production
  • Mobile journalism
  • Audio/Radio Production (Recording & Editing)
  • Computer assisted reporting (CAR)
  • Multimedia graphic design- Video Graphics (After Effects)
  • Screen Presentation

Semester 4

  • Occupational safety and health practices
  • Investigative journalism
  • Digital Marketing
  • Web technology (CMS, Social Media, Blogging)
  • News Production
  • Research methods in mass communication

Semester 5

  • Employability skills
  • Entrepreneurial skills
  • Project management -(Print & Electronic Media Projects)
  • Media convergence
  • Media Law & Ethics
  • Public Relations

Semester 6

  • Industrial attachment  (12 weeks)
  • Fee per term : KSHs. 1,65,300 for International Students
  • Fee per term : KSHs. 1,37,750 for Kenyan Students
  • A non refundable application fee of KES 2,000 will be paid
  • INTERNSHIP PROGRAMME: 3 Months Long Placement with Industry Partners Kshs. 35,000
  • Compulsory School Based Accident Emergency Insurance (Annual): Kshs. 2,500
  • ADMI Graduation: Payable on Completion Amount: Kshs. 6,000 Payment Due: June 30, 2021
  • TVET cdacc examination annual fee: Payable Annually Amount: Kshs. 8,000 Payment Due:May 07,2021
  • Pearson Certificate: Payable on Completion Amount: £ 100 Payment Due : :June 30, 2021


Interested in this course?

Our Admissions Counsellors would love to assist!

Date of birth