The BA Graphic Communication at the University of Reading is designed for aspiring designers eager to explore the dynamic world of visual communication, from crafting compelling brand identities to organizing complex information. You will delve into the core principles of typography, information design, and user experience, understanding how effective design influences perception and interaction. This undergraduate degree provides a robust foundation for students passionate about visual problem-solving and developing a distinctive design voice within a globally recognized institution.
This full-time, on-campus degree is studied over three years, immersing you in practical projects across digital and print media. You will develop your skills through modules like Brand and Persuasion, Editorial Design, and User Experience, culminating in a significant final-year dissertation and a professional design portfolio. You will have opportunities for real-world experience through projects with industry professionals and potentially study abroad. Graduates are prepared for diverse career paths in design agencies, in-house creative roles, and freelance practice.