The BA (Hons) Business Management (Marketing) (Top Up) degree at the University of South Wales is designed for ambitious individuals seeking to elevate their existing qualifications to a full bachelor's degree. This course delves into critical business areas such as business strategy and global communication, while offering a unique opportunity to investigate and solve real-world business challenges. You will gain a comprehensive understanding of business operations through four core modules, complemented by two specialist marketing modules that focus on developing international marketing strategies and analysing contemporary marketing practices. This programme is ideal for those ready to apply their business acumen at an advanced level.
This full-time, on-campus Top Up Degree is structured over one year, providing an intensive and focused learning experience. You will engage with subjects like Applied Management, Business Strategy, and Management Project, alongside specialist areas such as Excellence in Customer Service and Omni-channel Marketing Strategy. The course culminates in a significant business research project, allowing you to apply your newly acquired knowledge to a practical scenario. Upon graduation, you will be well-prepared for a variety of marketing and management roles, equipped with expertise in global marketing strategies and contemporary business analysis.