The BA (Hons) Business Management with Information Systems at the University of Hertfordshire is designed for aspiring professionals who want to master the intersection of business strategy and technology. In today's digitally driven world, understanding how to leverage information systems is crucial for organisational success. This undergraduate degree equips you with a strong grasp of both business management principles and the practical application of technology, preparing you for roles where you can drive efficiency and innovation. You will explore key areas such as business analytics, consumer behaviour, and technology in business, gaining the essential skills to navigate complex commercial environments.
This full-time, on-campus degree is studied over three years, blending theoretical knowledge with practical application. You will engage in approximately eight hours of teaching per week, supplemented by recommended readings and resources to deepen your understanding. Your learning journey will progress from foundational business and technology concepts in the first year, through to exploring user-centred design and consumer behaviour in the second. In your final year, you will undertake an applied business project, allowing you to research an area of passion and develop practical, professional skills through initiatives like the Go Herts programme. You will graduate with the expertise to manage information resources effectively and pursue diverse career paths in business and technology.