BA (Hons) Fashion Promotion & Marketing

Integrated Masters with deeper specialization and research focus
Taught in English
Duration 3 Years
Mode On Campus
Level Undergraduate
Degree Bachelors Degree
Closing soon September 2026

Course Overview

The BA (Hons) Fashion Promotion & Marketing at the University of Central Lancashire is designed for aspiring professionals eager to shape the future of the fashion and lifestyle industries. You will delve into the dynamic world of promotion, mastering skills in branding, marketing, image-making, digital communication, social media, and styling. This undergraduate degree is ideal for curious and creative students who are passionate about influencing trends, creating compelling content, and driving change through innovative campaigns and brand development. You will gain a comprehensive understanding of the interconnectedness of fashion, culture, and commerce.

This full-time, on-campus degree is studied over three years, providing you with a hands-on, practical learning experience. Throughout your studies, you will engage with real-world industry briefs, develop your creative and critical thinking, and build a professional portfolio. The curriculum covers key areas such as fashion communication, styling, promotional campaigns, and creative marketing, with opportunities to explore optional modules. You will graduate with the strategic insights and practical skills necessary to pursue diverse career paths within the fast-paced and evolving creative fashion industry, ready to make a significant impact.

Course Curriculum & Details

Detailed information for serious evaluators

Program Overview

This program offers a comprehensive exploration of fashion promotion and marketing, guiding students through the development of essential communication, styling, and design skills. Over three years, you will delve into fashion promotion in context, creative computer-aided design, and critical studies, preparing you for industry engagement. The curriculum culminates in advanced modules such as show production, creative and critical thinking, and the development of a professional fashion portfolio.

1 Year 1

Introduction to Fashion Communication and Styling
Fashion Promotion in Context
Creative CAD
Critical Studies in Fashion and Textiles 1

2 Year 2

Development of Fashion Communication
Creative CAD - Fashion Publication
Preparation for Industry
Critical Studies in Fashion and Textiles 2

3 Year 3

Show Production
Creative and Critical Thinking
Fashion Portfolio

Cost & Affordability

A clear picture of what this course will cost you

Program Costs

16% off
First Year Fee Tuition fee
USD 21,319.00 USD 25,344.00
Second Year Fee Tuition fee
USD 25,344.00
Third Year Fee Tuition fee
USD 25,344.00
Total Program Cost Estimated total tuition
USD 72,008.00 USD 76,033.00

Currency note: Program costs shown in USD based on the available tuition breakdown.

Living Costs

Accommodation
USD 687.00 - USD 1,335.00
Food & Groceries USD 3,222.00 - USD 4,028.00
Transport USD 806.00 - USD 3,222.00
Utilities & Bills USD 4,028.00 - USD 5,034.00
Estimated Total USD 8,056.00 - USD 11,278.00

Living cost estimates are based on Preston Campus.

Outcomes & Employability

What happens after you graduate

71%
Graduate Employment Rate Within 6 to 12 months of graduation

Common Graduate Roles

Advertising Finance & OperationsAgribusiness Inputs (Seeds, Fertilizers & Machinery)Agricultural Research & DevelopmentAgrochemical & Seed IndustryClient Services & Account ManagementEnvironmental & Sustainability ConsultingInsurance & Risk ManagementStreaming & Digital ContentSupply Chain & Commodity TradingSupply Chain & Freight Management

Top Employers Hiring for this course

BNY Mellon

British Broadcasting Corporation (BBC)

DHL

Deloitte UK

NatWest Group

Sky Group

Tesco

Zumba

Why Study BA (Hons) Fashion Promotion & Marketing at University of Lancashire (formerly UCLan)

What makes this program stand out

September 2026 Closing soon

Next intake is in September 2026

Life at University of Lancashire (formerly UCLan) in United Kingdom

What daily life looks like for international students

Language

English

Primary language everywhere

Climate

Mild & Rainy

10-20°C average, pack layers

Safety (Numbeo Safety Index)

Very Safe

Exeter is one of UK's safest cities

Frequently Asked Questions

Common questions about BA (Hons) Fashion Promotion & Marketing at University of Lancashire (formerly UCLan)

Can I work while studying?

Degree students can work up to 20 hours per week during term time and full-time during breaks. No separate work permit is required for enrolled students.

Is this qualification recognised internationally?

Yes. This course is accredited by British Fashion Council.

What English language score do I need for this course?

International students need to meet specific English test requirements: TOEFL overall score of 80, IELTS overall score of 6.0, or PTE overall score of 61. Make sure to achieve the minimum required scores in all sections.

What jobs can I get after studying this course?

Potential job titles include Fashion Marketer, Brand Manager, Social Media Coordinator, Campaign Strategist, and Fashion Stylist.

What will I actually study in this course?

This degree course focuses on branding, marketing, and digital communication within the fashion industry. You'll gain insights on diversity and sustainability while working on innovative campaign ideas.

When can I start — what are the intake months?

The next intake for the BA (Hons) Fashion Promotion & Marketing program is in September. Ensure you're prepared to apply before this date to secure your spot.
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