University of Hertfordshire United Kingdom

BA (Hons) International Tourism Management with Placement Year

Integrated Masters with deeper specialization and research focus
Taught in English
Duration 4 Years
Mode On Campus
Level Undergraduate
Degree Bachelors Degree
Closing soon September 2026

Course Overview

The BA (Hons) International Tourism Management with Placement Year at the University of Hertfordshire is designed for aspiring professionals ready to shape the future of the global tourism industry. You will explore the dynamic interplay of marketing, management, and professionalism within this sector, gaining insights into designing and delivering exceptional visitor experiences. This degree is ideal for those who are passionate about understanding cultural communities, leveraging technology, and driving sustainable practices in tourism. You will develop a comprehensive understanding of tourism products, operations, and strategic planning from an international perspective.

Studied full-time on campus over four years, this programme offers a rich, experiential learning journey. You will engage with core modules in areas like destination management, passenger transport, and contemporary tourism issues, complemented by opportunities to develop specialist knowledge. The curriculum integrates practical application through projects, such as delivering your own visitor experience, and offers significant enrichment via an optional international field trip and a dedicated placement year. You will graduate with a robust skill set, enhanced employability, and the confidence to pursue diverse career paths within the international tourism sector.

Course Curriculum & Details

Detailed information for serious evaluators

Program Overview

This BA (Hons) International Tourism Management with Placement Year program offers a comprehensive exploration of the tourism industry. Students will delve into core areas such as visitor experience design, marketing principles, and destination management, alongside crucial topics like sustainability and technology. The curriculum emphasizes professionalism and employability, culminating in a significant industrial placement year to gain practical, real-world experience.

1 Level 4

Professionalism in Events & Tourism Compulsory
Introduction to Tourism, Hospitality & Event Management Compulsory
Designing the Visitor Experience Compulsory
Delivering the Visitor Experience Compulsory
Principles of Tourism & Events Marketing Compulsory
Understanding Cultural Communities Optional
Critical Studies for Events & Tourism Optional
French Stage 1A - General language for work and leisure Optional
French Stage 1B - General language for work and leisure Optional
German Stage 1A - General language for work and leisure Optional
German Stage 1B - General language for work and leisure Optional
Spanish Stage 1A - General language for work and leisure Optional
Spanish Stage 1B - General language for work and leisure Optional
Japanese Stage 1A - General language for work and leisure Optional
Japanese Stage 1B - General language for work and leisure Optional
Mandarin Stage 1A - General language for work and leisure Optional
Mandarin Stage 1B - General language for work and leisure Optional
Advanced French C4a - Francophone society and culture Optional
Advanced French C4b - Francophone society and culture Optional
Advanced Spanish C4a - Culture and Society in Spain Optional
Spanish Route C4b - Advanced Spanish - Challenges in Spanish Society Optional

2 Level 5

Tourism Passenger Transport Compulsory
Technology for Tourism and Events Compulsory
Destination and Event Marketing Research Compulsory
Enhancing Employability in Events & Tourism Compulsory
Business Analytics for Events & Tourism Compulsory
Sustainability in Events and Tourism Compulsory
Management Accounting for Business Decisions Optional
International Field Trip Optional
Project Management in Business Optional
Sponsorship and PR Optional
Niche Tourism Optional
French Stage 2A - Technology, networking and the future Optional
French Stage 2B - Wellbeing, sustainability, internationalism Optional
German Stage 2A - Culture, education & study abroad Optional
German Stage 2B - Living and working in German-speaking countries Optional
Spanish Stage 2B - Food, study abroad and job applications Optional
Japanese Stage 2A - Daily life, travel and culture Optional
Japanese Stage 2B - Jobs, business and accommodation Optional
Mandarin Stage 2A - Language, culture & history Optional
Mandarin Stage 2B - Language, culture & history Optional
Advanced French C5a - Francophone society and culture Optional
Advanced French C5b - Francophone society and culture Optional
Advanced Spanish C5a - Latin American Society and Culture Optional
Advanced Spanish C5b - Spanish at Work Optional

3 Level 6

Destination & Visitor Attraction Management Compulsory
HBS Placement Compulsory
Global Tourism Planning & Development Compulsory
Contemporary Issues for the Events & Tourism Graduate Compulsory
Tourism and Social Anthropology Compulsory
Industrial Placement Sem B only Optional
Industrial Placement Year Optional
Placement Study Abroad (South East Asia) Optional
Placement Study Abroad (North America) Optional
Placement Study Abroad (Australia) Optional
Placement Study Abroad A (Europe) Optional
Placement Study Abroad B (Europe) Optional
Placement Study Abroad (Europe) Optional
Industrial Placement (Semester A) Optional
Dissertation - Tourism Optional
Databases for Management Decision Making Optional
Research Methods Optional
Business Tourism & Events Optional
Strategy & Leadership for T&E Optional
Dissertation - THEM Optional
Events-Driven Tourism Optional
Entrepreneurship in Tourism and Events Optional
Applied Individual Project for Tourism and Event Management Optional
French Project Optional
Spanish Route C 6a Post Year Abroad Optional
French Stage 3A - Modern families, cybersociety & heritage Optional
French Stage 3B - Culture, multiculturalism & challenges in society Optional
German Stage 3A - Historical contexts and the world of work Optional
German Stage 3B - Changes and challenges in society Optional
Spanish Stage 3A - Family life and leisure Optional
Spanish Stage 3B - Immigration & integration, cultural heritage and citizens of Optional
Japanese Stage 3A - People and society Optional
Japanese Stage 3B - Traditions and trends Optional
Mandarin Stage 3A - Business Chinese & the world of work Optional
Mandarin Stage 3B - Business Chinese & the world of work Optional
French Stage 4A - Francophone society and culture Optional
French Stage 4B - Francophone society and culture Optional
German Stage 4A - Society and culture in German-speaking countries Optional
German Stage 4B - Society and culture in German-speaking countries Optional
Spanish Stage 4A - Culture and Society in Spain Optional
Spanish Stage 4B - Challenges in Spanish Society Optional
Japanese Stage 4A - Japanese culture and society Optional
Japanese Stage 4B - Japanese culture and society Optional
Advanced French C6a - Francophone society and culture Optional
Advanced French C6b - Francophone society and culture Optional
Advanced Spanish C6a - Current Affairs in Spain and Latin America Optional
Advanced Spanish C6b - Current Affairs in Spain and Latin America Optional

Cost & Affordability

A clear picture of what this course will cost you

Program Costs

9% off
First Year Fee Tuition fee
USD 19,551.00 USD 21,579.00
Second Year Fee Tuition fee
USD 21,579.00
Third Year Fee Tuition fee
USD 21,579.00
Fourth Year Fee Tuition fee
USD 21,579.00
Total Program Cost Estimated total tuition
USD 84,290.00 USD 86,319.00

Currency note: Program costs shown in USD based on the available tuition breakdown.

Living Costs

Accommodation
USD 1,126.00 - USD 1,407.00
Food & Groceries USD 2,417.00 - USD 4,833.00
Transport USD 806.00 - USD 1,611.00
Utilities & Bills USD 1,128.00 - USD 2,095.00
Estimated Total USD 4,351.00 - USD 8,539.00

Living cost estimates are based on De Havilland Campus.

Outcomes & Employability

What happens after you graduate

96%
Graduate Employment Rate Within 6 to 12 months of graduation

Common Graduate Roles

Accounting & AuditingAgribusiness Inputs (Seeds, Fertilizers & Machinery)Agricultural Marketing & SalesCrop Production & FarmingEconomic Research & PolicyFashion Technology & E-CommerceGovernment & Regulatory AgenciesHospitality TechnologyHotel & Accommodation ManagementLuxury & Wellness Hospitality

Top Employers Hiring for this course

Deloitte

EY

HSBC Bank

Marks & Spencer

Mcdonalds

Mitchells & Butlers PLC

National Farmers'​ Union

Sainsbury's

Why Study BA (Hons) International Tourism Management with Placement Year at University of Hertfordshire

What makes this program stand out

September 2026 Closing soon

Next intake is in September 2026

Fast Application response time

University of Hertfordshire typically responds to applications within a week, giving you clarity on your options quickly.

Life at University of Hertfordshire in United Kingdom

What daily life looks like for international students

Language

English

Primary language everywhere

Climate

Mild & Rainy

10-20°C average, pack layers

Safety (Numbeo Safety Index)

Very Safe

Exeter is one of UK's safest cities

Frequently Asked Questions

Common questions about BA (Hons) International Tourism Management with Placement Year at University of Hertfordshire

Can I work while studying?

International students in degree courses can work up to 20 hours per week during term time and full-time during breaks. No separate work permit is necessary.

Is this qualification recognised internationally?

Yes. This course is accredited by Tourism Management Institute.

What English language score do I need for this course?

To enroll, you need to meet specific English language requirements, such as a Duolingo overall score of 105 or an IELTS overall score of 6.0. Make sure to review all acceptable test scores before applying.

What jobs can I get after studying this course?

Possible job titles include Tourism Manager, Travel Consultant, Event Coordinator, Marketing Manager, and Customer Service Manager.

What will I actually study in this course?

This course delves into the international tourism industry, covering topics like tourism logistics and responsible tourism strategies. It emphasizes practical experiences through team projects and field trips.

When can I start — what are the intake months?

The intake month for the BA (Hons) International Tourism Management with Placement Year is September. Applications should be submitted in advance to secure your spot.
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