The BA (Hons) Marketing at the University of Chichester is designed for ambitious individuals eager to shape brands and drive business success in today's dynamic marketplace. You will explore critical areas such as global branding, strategic marketing management, and entrepreneurship, learning to navigate the complexities of business ethics and employee relations. This undergraduate degree is ideal if you are looking to build upon existing marketing knowledge and develop sophisticated strategic thinking skills, preparing you for impactful roles in the marketing industry.
This full-time, one-year top-up degree is studied on campus, offering a blend of intensive learning and practical application. You will engage in a marketing consultancy project, potentially working with real-world clients to develop strategic plans and respond to briefs, mirroring agency life. The curriculum includes opportunities for a short work placement, allowing you to gain valuable professional experience. You will graduate with a comprehensive understanding of marketing principles and a portfolio of work, ready for careers in marketing management, brand strategy, or digital marketing.