The BA (Hons) Media & Communication at Manipal Academy of Higher Education is your gateway to understanding and shaping the dynamic world of media. This undergraduate degree is designed for aspiring professionals who want to explore the intricate landscape of journalism, advertising, public relations, and digital communication. You will develop a comprehensive grasp of media laws and ethics, media psychology, and the strategic application of communication tools, preparing you to navigate and contribute to an industry that constantly evolves. This program provides the foundational knowledge and practical skills essential for a successful career in the media sector.
This full-time, on-campus program spans four years, immersing you in a curriculum that progresses from core communication skills and media history in Year 1 to specialized production labs and strategic advertising in Year 2. In your final years, you will choose a major in Journalism, Advertising, or Corporate Communication, undertake a mandatory industry internship, and complete a significant final media project. You will graduate with a Bachelor of Arts degree, equipped with practical experience and a strong theoretical understanding, ready to pursue diverse career paths in broadcasting, digital media, public relations, and beyond.