The BA in Commerce and Marketing at Werkle Business School offers you a comprehensive education in the principles of commerce and marketing, preparing you for dynamic roles in business and economics. This undergraduate degree is ideal for students interested in understanding market processes, consumer behaviour, and the strategic operations of commercial companies. You will explore foundational subjects like economics, mathematics, and law, progressing to specialized areas such as marketing management, international economics, and corporate finance. This program is designed to equip you with the analytical and practical skills necessary to thrive in today's business landscape.
You will study this Bachelors Degree full-time on campus over seven semesters, engaging with a curriculum that balances theoretical knowledge with practical application. Your learning journey will include core subjects like accounting, business communication, and statistics, alongside specialized modules in marketing research and corporate finance. A significant component of your final year involves an internship, offering invaluable real-world experience and guaranteed postgraduate work opportunities. Upon graduation, you will be well-prepared for diverse career paths in advertising, marketing planning, PR, e-business, sales, and management roles.