The BA Sport, Concert & Event Management at the University of Technology and Arts is designed for ambitious individuals eager to shape unforgettable experiences. You will explore the dynamic intersection of marketing, logistics, and creative vision required to bring major events to life, from thrilling sporting competitions to captivating concerts and cultural festivals. This undergraduate degree is ideal if you possess a passion for meticulous planning, a flair for innovation, and a desire to understand the intricate details of event organisation, promotion, and management.
This full-time, on-campus programme, studied over 36 months, will immerse you in practical event management principles. You will delve into areas such as marketing research, logistics, human resource management, and the legal aspects of event planning, preparing you for real-world challenges. Through a professional internship, you will gain invaluable hands-on experience, working alongside industry professionals. You will graduate with a comprehensive skill set, ready to launch your career in the vibrant world of event production, venue management, or festival coordination.