The Bachelor Business Administration at IU International University of Applied Sciences is your pathway to understanding and navigating the complex global business landscape. You will gain foundational knowledge in management, economics, and accounting, preparing you to tackle challenges in areas like international marketing, supply chain management, and organizational behaviour. This undergraduate degree is ideal for aspiring professionals who seek a comprehensive business education that fosters critical thinking and strategic decision-making, equipping you with the essential skills to thrive in today's interconnected economy.
This full-time, on-campus programme is delivered over three years, offering a structured yet flexible learning experience. You will engage with core modules in your first year, progressing to specialized areas and electives in your second and third years, including options in Digital Business Models, International Brand Management, and Agile Project Management. Your studies culminate in a Bachelor Thesis, allowing you to delve deeply into a chosen topic. You will graduate prepared for diverse roles in international business, finance, or management, with a strong portfolio and the confidence to launch your global career.