Bachelor in Digital Marketing

Integrated Masters with deeper specialization and research focus
Taught in English
Duration 4 Years
Mode On Campus
Level Undergraduate
Degree Bachelors Degree
Next Intake TBA

Course Overview

As a Bachelor in Digital Marketing student at Algebra University, you will immerse yourself in the dynamic and ever-evolving world of online communication and brand strategy. This undergraduate degree is crafted for those eager to understand and leverage the power of digital channels to connect with audiences and drive business growth. You will explore key areas such as visual communications design, consumer behaviour, and integrated marketing communications, gaining a comprehensive understanding of the modern marketing landscape. This programme provides you with the foundational knowledge and practical skills essential for a successful career in this exciting field.

This full-time, on-campus programme spans four years, offering a structured yet flexible learning experience. You will engage with a diverse curriculum that includes modules on search engine marketing, content marketing, and CRM and marketing automation, preparing you for real-world challenges. Throughout your studies, you will develop critical skills in market research and data analysis, culminating in an integrated project and a final thesis. You will graduate with a Bachelor's Degree, equipped to pursue roles in digital advertising, social media management, or e-commerce, ready to make a significant impact in the digital marketing industry.

Course Curriculum & Details

Detailed information for serious evaluators

Program Overview

This Bachelor in Digital Marketing program provides a comprehensive foundation in marketing principles and digital strategies. Across three semesters, students will explore core business concepts, including economics and mathematics, alongside essential marketing introductions and software tools. The curriculum progresses to cover visual communications, market research, consumer behavior, and project management, culminating in specialized digital advertising, interactive systems design, and integrated marketing communications. The program also emphasizes career development through modules on presentation skills and portfolio building.

1 First semester

Business English Mandatory
Career - Studying Mandatory
Mathematics Mandatory
Introduction to economics Mandatory
Introduction to marketing Mandatory
Business software tools Mandatory

2 Second semester

Visual communications design Mandatory
Market research Mandatory
Career - Communication and presentation skills Mandatory
Consumer behaviour Mandatory
Statistics Mandatory
Project management Mandatory

3 Third semester

Digital advertising Mandatory
Interactive systems design Mandatory
Integrated marketing communications Mandatory
Career - Marketing jobs, portfolio and CV Mandatory
Computer tools in visual communication Mandatory

Cost & Affordability

A clear picture of what this course will cost you

Program Costs

First Year Fee Tuition fee
USD 7,058.00
Second Year Fee Tuition fee
USD 7,058.00
Third Year Fee Tuition fee
USD 7,058.00
Fourth Year Fee Tuition fee
USD 7,058.00
Total Program Cost Estimated total tuition
USD 28,232.00

Currency note: Program costs shown in USD based on the available tuition breakdown.

Living Costs

Accommodation
USD 501.00 - USD 1,462.00
Food & Groceries USD 2,807.00 - USD 5,613.00
Transport USD 421.00 - USD 1,123.00
Utilities & Bills USD 1,123.00 - USD 2,246.00
Estimated Total USD 4,351.00 - USD 8,982.00

Living cost estimates are based on Zagreb Campus.

Outcomes & Employability

What happens after you graduate

96%
Graduate Employment Rate Within 6 to 12 months of graduation

Common Graduate Roles

Data Science & AnalyticsFashion Design & Creative DirectionFashion Technology & E-CommerceHardware & Semiconductor EngineeringHealthcare Administration & ManagementHome Health & Long‑Term CareLuxury Goods & AccessoriesNursing & Allied HealthQuality Assurance & TestingSustainable & Ethical Fashion

Top Employers Hiring for this course

Essity

Foreo

Hrvatski Telekom

Why Study Bachelor in Digital Marketing at Algebra Bernays University

What makes this program stand out

Fast Application response time

Algebra Bernays University typically responds to applications within a week, giving you clarity on your options quickly.

Life at Algebra Bernays University in Croatia

What daily life looks like for international students

Language

English

Primary language everywhere

Climate

Mild & Rainy

10-20°C average, pack layers

Safety (Numbeo Safety Index)

Very Safe

Exeter is one of UK's safest cities

Frequently Asked Questions

Common questions about Bachelor in Digital Marketing at Algebra Bernays University

Can I work while studying?

International students can work up to 20 hours per week in Croatia without needing a separate work permit. This allows for practical experience alongside studies.

What English language score do I need for this course?

To enroll, you need to meet specific English language requirements. Acceptable tests include TOEFL, IELTS, and PTE, each with their respective score criteria.

What jobs can I get after studying this course?

Possible job titles include Digital Marketing Specialist, Social Media Manager, SEO Analyst, Content Strategist, and Brand Manager.

What will I actually study in this course?

This program equips students with essential digital marketing skills and knowledge, including mastery of popular digital channels and practical experience through internships. It prepares you for a dynamic and fulfilling career in a rapidly evolving industry.

When can I start — what are the intake months?

The Bachelor in Digital Marketing program has an intake period in September. Make sure to apply in advance to secure your spot.
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