Bachelor of Arts (Honours) Digital Media

Integrated Masters with deeper specialization and research focus
Taught in English
Duration 3 Years
Mode On Campus
Level Undergraduate
Degree Bachelors Degree
Closing soon January 2027

Course Overview

The Bachelor of Arts (Honours) Digital Media at INTI International University is your gateway to a dynamic career shaping the future of communication and content creation. In a world increasingly driven by digital platforms, this programme equips you with the essential skills to navigate and innovate within new media spaces. You will explore core concepts in media ethics, digital storytelling, and strategic digital communication, preparing you to become a responsible and forward-thinking professional in the ever-evolving digital landscape. This undergraduate degree is ideal for creative individuals eager to make their mark in fields like advertising, broadcasting, and public relations.

You will experience a hands-on learning journey, studying full-time on campus over three years. Your curriculum will cover everything from academic writing and data journalism to digital event management and advanced video production. Through practical projects, including a significant digital portfolio and an internship, you will gain invaluable real-world experience. You will graduate with a comprehensive skill set and a professional portfolio, ready to pursue exciting opportunities in digital media management, content creation, or digital marketing roles.

Course Curriculum & Details

Detailed information for serious evaluators

Program Overview

The Bachelor of Arts (Honours) Digital Media program equips students with a comprehensive understanding of digital communication and media practices. Across three years, the curriculum delves into foundational concepts like academic writing, media ethics, and digital storytelling, progressing to advanced topics such as data journalism, digital event management, and advanced video production. Students will also develop practical skills through digital portfolios and have the opportunity to specialize through a selection of electives, including animation, web design, and corporate social responsibility.

1 Year 1

Academic Writing
Media Ethics
Digital Images
Digital Media and Society
Digital Storytelling
Introduction to Advertising
Introduction to Broadcasting
Introduction to Digital Media
Introduction to Journalism
Introduction to Mass Communication
Principles of Public Relation

2 Year 2

Advanced Photography
Data Journalism
Digital Event Management
Digital Methods
Digital Publicity and Media Relations
Interactive Advertising
Strategic Digital Communication

3 Year 3

Advanced Video Production
Development Communication in the Digital Era
Digital Media Management
Digital Portfolio 1
Digital Portfolio 2
Digital Post Production
Documentary Film Production

4 Internship

5 Electives (choose two)

Animation Creativity
Foundations of Business
Foundations of Marketing
Radio and Podcast
Web Design and Development with Multimedia

6 MPU Subjects

Appreciation of Ethics and Civilisations (Local Students) / Communicating in Malay 2 (International Students) Compulsory
Philosophy and Current Issues Compulsory
Integrity and Anti-Corruption Compulsory
Community Service Compulsory
Bahasa Kebangsaan A* Compulsory

7 Electives (choose one)

Corporate Social Responsibility
Design Thinking
Presentation Skills

Cost & Affordability

A clear picture of what this course will cost you

Program Costs

First Year Fee Tuition fee
USD 7,119.00
Second Year Fee Tuition fee
USD 7,119.00
Third Year Fee Tuition fee
USD 7,119.00
Total Program Cost Estimated total tuition
USD 21,357.00

Currency note: Program costs shown in USD based on the available tuition breakdown.

Living Costs

Food & Groceries USD 906.00 - USD 2,114.00
Transport USD 151.00 - USD 453.00
Utilities & Bills USD 242.00 - USD 604.00
Estimated Total USD 1,299.00 - USD 3,171.00

Living cost estimates are based on Nilai Campus.

Outcomes & Employability

What happens after you graduate

97%
Graduate Employment Rate Within 6 to 12 months of graduation

Common Graduate Roles

Accounting & AuditingBanking & Financial ServicesBroadband & Internet ServicesCorporate Finance & TreasuryCybersecurity & Network SecurityEconomic Research & PolicyFinancial Technology (Fintech)Fintech & Mobile MoneyRegulatory & Government AffairsRoad Transport & Logistics

Top Employers Hiring for this course

American Express

Why Study Bachelor of Arts (Honours) Digital Media at INTI International University

What makes this program stand out

January 2027 Closing soon

Next intake is in January 2027

Very Fast Application response time

INTI International University typically responds to applications within 1 - 2 days, giving you clarity on your options quickly.

Life at INTI International University in Malaysia

What daily life looks like for international students

Language

English

Primary language everywhere

Climate

Mild & Rainy

10-20°C average, pack layers

Safety (Numbeo Safety Index)

Very Safe

Exeter is one of UK's safest cities

Frequently Asked Questions

Common questions about Bachelor of Arts (Honours) Digital Media at INTI International University

Can I work while studying?

International students cannot work during term time but may work up to 20 hours per week during breaks with a work permit. Employment is limited to restaurants, petrol kiosks, mini markets, and hotels.

What English language score do I need for this course?

To enroll, you need an IELTS score with a minimum of 5.0 in listening, reading, speaking, and writing, and an overall score of 5.0. This ensures proficiency in English for effective communication.

What jobs can I get after studying this course?

Possible job titles include Digital Content Creator, Social Media Manager, Multimedia Artist, and Web Designer.

What will I actually study in this course?

This programme focuses on digital and new media, providing hands-on learning experiences. Key subjects include New Mass Communication and content services, preparing students for innovative careers.

When can I start — what are the intake months?

The Bachelor of Arts (Honours) Digital Media has three intake months: January, May, and August. You can start your studies at any of these times depending on your preference.
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