The Bachelor of Arts (Major: Advertising) at the University of Notre Dame Australia is designed for aspiring professionals who seek to blend creative flair with strategic marketing acumen. You will explore the dynamic world of advertising, delving into critical areas such as consumer behaviour, integrated marketing communications, and media planning and buying. This undergraduate degree equips you with a comprehensive understanding of how to craft compelling messages and engage audiences across various platforms, preparing you for a career where creativity meets commercial strategy.
This full-time, on-campus degree is studied over three years, providing you with a rich learning experience that includes core business and communication subjects alongside specialised advertising courses. You will develop practical skills in creative advertising production and design, working on professional briefs that mirror industry challenges. Graduates of this program are well-prepared to pursue diverse career paths in advertising agencies, marketing departments, and related creative industries, armed with a strong portfolio and a deep understanding of the advertising landscape.