The Bachelor of Business Administration Program (BBA) at Texila American University - Zambia is your gateway to understanding and shaping the modern business world. This undergraduate degree is designed for ambitious individuals eager to tackle complex challenges in organisational behaviour, business communications, and financial management. You will explore the core principles of entrepreneurship and strategic management, gaining the analytical and problem-solving skills essential for navigating today's dynamic economic landscape. If you aspire to a career in leadership or aim to build your own enterprise, this program provides a robust foundation in business analysis and quantitative reasoning.
This full-time, on-campus program is structured over four years, offering a comprehensive curriculum that includes essential subjects like business law, human resource management, and principles of marketing. You will engage in practical learning through capstone projects and article reviews, culminating in a significant research methods component in your final year. Alongside your coursework, you will develop key interpersonal skills and gain exposure to diverse specialisations such as Finance, Marketing, or Production & Operation Management. Upon graduation, you will be well-prepared to pursue diverse career paths in management, finance, or marketing, or to launch your own innovative business ventures.