Bachelor of Mass Communication (Hons)

Integrated Masters with deeper specialization and research focus
Taught in English
Duration 3 Years
Mode On Campus
Level Undergraduate
Degree Bachelors Degree
Closing soon January 2027

Course Overview

The Bachelor of Mass Communication (Hons) at INTI International University is your pathway to a dynamic career in media and communications. This undergraduate degree is designed for aspiring professionals eager to understand and shape how messages are created, disseminated, and received across various platforms. You will explore key areas such as communication theory, media ethics, journalism, public relations, and broadcasting, developing a critical understanding of mass media's role in society. This programme equips you with the foundational knowledge and practical skills necessary to navigate the complexities of the modern media landscape, preparing you for impactful roles within the industry.

You will study this full-time, on-campus programme over three years, engaging with a curriculum that balances theoretical learning with hands-on experience. Your journey will include developing skills in academic writing, communication technology, and media research methods, culminating in a final year project where you can specialise in areas like advertising, journalism, public relations, or broadcasting. Through state-of-the-art facilities, including a media centre and broadcasting studio, and opportunities for internships and study trips, you will graduate with a comprehensive portfolio and the confidence to pursue diverse career paths in media management, content creation, public affairs, and beyond.

Course Curriculum & Details

Detailed information for serious evaluators

Program Overview

The Bachelor of Mass Communication (Hons) program provides a comprehensive foundation in communication principles and practices. Students will explore core areas such as communication theory, media ethics, and mass media's societal impact. The curriculum progresses to cover specialized fields like broadcasting, journalism, advertising, and public relations, allowing for in-depth study through chosen electives and a final year project. This degree equips graduates with the knowledge and skills necessary for diverse careers in the dynamic communication industry.

1 Year 1

Academic Writing
Communication Technology
Communication Theory
Introduction to Mass Communication
Introduction to Sociology
Mass Media & Society
Media Ethics
Social Psychology

2 Year 2

Communication Law
Communication Research Methods
Cross-Cultural Communication
Introduction to Advertising
Introduction to Broadcasting
Introduction to Journalism
Organisational Communication
Principles of Public Relations

3 Year 3

Final Year Project
Media Management
Development Communication

4 Specialisation (Choose one)

Advertising Copywriting
Creative Strategy Campaigns
Integrated Marketing Communication
Media Planning Analysis
Feature Writing
News Reporting
Publication Design & Production
Digital Journalism
Public Opinion
Public Relations & Corporate Identity
Public Relations Writing
Special Event Production
Broadcasting Production
Digital Video & Sound Technology
TV Production Project
Digital Post Production

5 General elective courses (Choose three)

Consumer Behaviour
E-Commerce Theory and Applications
Desktop Publishing & Computer Graphics Editing
Foundations of Business
Foundations of Marketing
Marketing Planning
Organisational Behaviour
Principles of Information Technology
Web Design and Development with Multimedia
Global Integrated Project

6 Communicative foreign languages (Choose one)

French
German
Japanese
Mandarin

7 MPU Subjects

Appreciation of Ethics and Civilisations (Local Students) / Communicating in Malay 2 (International Students)
Philosophy and Current Issues
Integrity and Anti-Corruption
Co-curriculum
Bahasa Kebangsaan A*

8 Electives (choose one)

Corporate Social Responsibility
Design Thinking
Presentation Skills

Cost & Affordability

A clear picture of what this course will cost you

Program Costs

First Year Fee Tuition fee
USD 7,119.00
Second Year Fee Tuition fee
USD 7,119.00
Third Year Fee Tuition fee
USD 7,119.00
Total Program Cost Estimated total tuition
USD 21,357.00

Currency note: Program costs shown in USD based on the available tuition breakdown.

Living Costs

Food & Groceries USD 906.00 - USD 2,114.00
Transport USD 151.00 - USD 453.00
Utilities & Bills USD 242.00 - USD 604.00
Estimated Total USD 1,299.00 - USD 3,171.00

Living cost estimates are based on Nilai Campus.

Outcomes & Employability

What happens after you graduate

97%
Graduate Employment Rate Within 6 to 12 months of graduation

Common Graduate Roles

Consumer Finance & Credit ServicesCorporate Finance & TreasuryCustomer Experience & SupportEconomic Research & PolicyFintech & Mobile MoneyInvestment Management & Asset ManagementPrivate Equity & Venture CapitalRegulatory & Government AffairsRoad Transport & LogisticsWireless & Mobile Communications

Top Employers Hiring for this course

American Express

Why Study Bachelor of Mass Communication (Hons) at INTI International University

What makes this program stand out

January 2027 Closing soon

Next intake is in January 2027

Very Fast Application response time

INTI International University typically responds to applications within 1 - 2 days, giving you clarity on your options quickly.

Life at INTI International University in Malaysia

What daily life looks like for international students

Language

English

Primary language everywhere

Climate

Mild & Rainy

10-20°C average, pack layers

Safety (Numbeo Safety Index)

Very Safe

Exeter is one of UK's safest cities

Frequently Asked Questions

Common questions about Bachelor of Mass Communication (Hons) at INTI International University

Can I work while studying?

International students cannot work during term time but can work up to 20 hours per week during breaks in Malaysia. A separate work permit is required for employment.

What English language score do I need for this course?

To enroll, you need an IELTS overall score of 5.0 with specific minimum scores: listening 4.5, reading 4.5, speaking 4.5, and writing 4.5. Ensure you meet these requirements for successful application.

What jobs can I get after studying this course?

Graduates can pursue careers as media managers, content creators, public relations officers, journalists, or broadcasting specialists.

What will I actually study in this course?

This program covers essential topics such as communication theory and media ethics, equipping you with critical skills for the media industry. You'll engage in both theoretical learning and practical experience over three years on campus.

When can I start — what are the intake months?

The Bachelor of Mass Communication (Hons) program has intakes in January, May, and August each year. Choose the intake that best fits your schedule to start your journey in media and communications.
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