Embark on a transformative journey with the BSc Business and Management (Entrepreneurship and Innovation) with Study Year Abroad at the University of Reading. This undergraduate degree is crafted for aspiring innovators and business leaders eager to navigate the dynamic global marketplace. You will explore foundational business concepts alongside the critical principles of entrepreneurship and innovation, learning to identify opportunities, develop robust business models, and manage growth effectively. This programme provides a comprehensive understanding of management, equipping you with the strategic thinking and practical skills essential for launching and scaling new ventures in today's competitive landscape.
This full-time, four-year programme, studied on campus, offers an immersive learning experience that balances theoretical knowledge with practical application. You will delve into subjects like data analytics, accounting for managers, and financing for entrepreneurship, alongside developing professional excellence through essential soft skills. A distinctive feature of this course is the integrated Study Year Abroad, providing invaluable international exposure and broadening your global perspective. You will graduate with a deep understanding of business strategy, operations, and the entrepreneurial mindset, prepared for diverse career paths in business management, startup creation, and international enterprise.