The BSc (Hons) Business Management with Marketing (with year in industry) at Southampton Solent University is designed for ambitious individuals ready to lead and innovate in the dynamic business world. You will explore contemporary management theory, gain practical marketing, sales, and negotiation skills, and develop a strong understanding of business finance and creative enterprise. This CMI-accredited undergraduate degree is ideal if you seek a comprehensive business education with a specialised marketing focus, preparing you for impactful roles in today's global marketplace. You will build a robust foundation in essential business principles and strategic marketing.
Studied full-time on campus over four years, this programme integrates core business modules with advanced topics like integrated marketing communications and sustainable strategic management. A distinctive feature is your guaranteed year in industry, providing invaluable practical experience between your second and final years. You will work on live briefs, engage in real-world projects, and develop critical skills in data analysis and customer experience. You will graduate with enhanced analytical capabilities, a strategic mindset, and the confidence to pursue diverse career paths in management and marketing, ready for high-skilled employment.