The BSc (Hons) Sports Business Management at the University of Hertfordshire is designed for ambitious individuals eager to shape the future of the global sports industry. You will explore the dynamic interplay between sport, business, and society, gaining critical insights into areas such as sports marketing, finance, and event management. This degree is ideal for those who possess a passion for sports and aspire to develop the strategic and analytical skills necessary to excel in this competitive and rapidly evolving sector. You will build a strong foundation in understanding the national and international perspectives that drive sports business forward.
This full-time, on-campus undergraduate degree is structured over three years, progressing through distinct levels of study. You will engage with a diverse range of assessment methods, including coursework, presentations, and practical applications, to deepen your understanding of modules like Sport Operations, Sport Media and Communications, and Research Methods for Sports Business Management. In your final year, you will undertake a significant research dissertation, offering a unique opportunity to delve into a specific area of interest. Graduates are prepared for a variety of professional roles within sports organisations, agencies, and governing bodies.