The BSc in Business Management with AI and Data Analytics at IBS International Business School Budapest is designed for ambitious students eager to lead in a business world increasingly shaped by intelligent technologies. You will explore the core principles of sustainable business, economics, accounting, marketing, and management, while gaining specialised knowledge in artificial intelligence and data analytics. This undergraduate degree equips you with the analytical and strategic skills necessary to navigate complex business challenges and drive innovation, preparing you for a future where data-driven decision-making is paramount.
This full-time, on-campus programme is studied over six semesters, integrating practical learning with theoretical knowledge. You will engage with modules such as Artificial Intelligence in Business, Data Literacy, Python and Statistics in Data Analytics, and Ethical Use of AI and Data, alongside foundational business subjects. Throughout your studies, you will develop critical analysis, project management, and research skills, culminating in a Final Year Challenge or Dissertation. You will graduate with a strong foundation for careers in business analysis, data science, AI consulting, and strategic management roles globally.