The Bachelor's Degree in Business Administration - Sports Management at ESLSCA University is designed for ambitious individuals passionate about the dynamic intersection of business and the global sports industry. You will explore the strategic principles and operational frameworks essential for success in sports marketing, event management, and sports governance. This programme equips you with the analytical skills to navigate complex challenges, from understanding the economics of sport to managing professional clubs and international sporting federations. It's ideal for those seeking to combine their love for sports with a robust business education.
This full-time, on-campus undergraduate degree is structured over three years, immersing you in a curriculum that blends theoretical knowledge with practical application. You will engage with core business subjects alongside specialised sports management modules, including sports marketing, the sports economy, and international sports governance, supported by labs and case study analyses. Through activities like team building and digital analytics in the sports industry, you will develop essential professional competencies. You will graduate prepared for diverse career paths in sports organisations, media, and related commercial sectors.