The Business – BBus undergraduate degree at Technological University of The Shannon is designed for aspiring professionals who understand that business drives global commerce and societal progress. You will explore the fundamental principles of financial accounting, marketing, and management, alongside crucial areas like business law and data analysis. This program is ideal if you are eager to develop a comprehensive understanding of how organisations create wealth, jobs, and prosperity, preparing you for impactful roles in a dynamic economic landscape.
You will study this full-time, on-campus degree over three years, engaging with a curriculum that balances theoretical knowledge with practical application. Through modules covering marketing practice, operations management, and digital selling, you will build essential skills. A key feature of your third year includes an invaluable work placement or study abroad opportunity, allowing you to apply your learning in a real-world setting. You will graduate with the confidence and capability to excel in diverse business environments, from startups to multinational corporations.