The Business – BBus Hons at Technological University of The Shannon is designed for ambitious individuals who understand that effective commerce is fundamental to global prosperity and societal progress. In today's challenging economy, businesses create wealth, jobs, and choices, making a deep understanding of business principles essential. This undergraduate degree is ideal if you are looking to develop a comprehensive understanding of how organisations operate, from financial accounting and marketing principles to human resource management and statistical methods for business. You will gain the knowledge and skills to thrive in diverse business environments.
This full-time, on-campus Bachelor of Business (Honours) degree is studied over four years, providing a structured yet flexible learning experience. You will explore core business functions through modules like financial accounting, marketing practice, and organisational behaviour, alongside specialised areas such as digital selling and project management. A significant feature of the course is the opportunity for a semester-long work placement in Year 3, allowing you to apply your learning in a real-world setting and enhance your employability. Upon graduation, you will be prepared for a wide range of roles in management, marketing, finance, and human resources across various industries.