The Bachelor of Business Administration (B.B.A.) in Creative & Entertainment Industries at Belmont University is designed for aspiring leaders ready to shape the future of dynamic sectors like music, film, television, and gaming. You will gain a robust understanding of the business principles and practices that drive the creative economy, exploring topics from entertainment law and economics to emerging media trends and technology. This comprehensive program equips you with the analytical and strategic skills necessary to navigate and innovate within these fast-paced industries, preparing you for impactful careers.
This full-time, on-campus undergraduate degree is structured over four years, blending foundational business administration coursework with specialized creative industry subjects. You will delve into areas such as decision-making in entertainment, distribution strategies, and innovation, supported by a curriculum that includes 18 credit hours of major requirements and 15 hours of electives. Throughout your studies, you will develop critical thinking and practical skills, culminating in a strong portfolio and the confidence to pursue leadership roles across diverse creative and entertainment fields.