The Events Management with Business BA (Hons) at the University of Chester is your gateway to understanding and shaping the dynamic world of events. This degree is ideal for ambitious individuals eager to learn the principles of designing, managing, and marketing diverse events, from cultural festivals to MICE (Meetings, Incentives, Conferences, and Exhibitions) sectors. You will explore core business concepts alongside specialist event modules, developing a comprehensive skill set that addresses the complexities of event planning, corporate responsibility, and the integration of digital and professional skills necessary for success in this competitive industry.
This full-time, on-campus undergraduate degree is studied over three years, providing a structured yet flexible learning journey. You will build upon foundational knowledge in your first year, progressing to integrating technical, environmental, and social considerations in your second year, which includes the opportunity to plan and deliver a live event. Your final year focuses on tackling larger-scale projects, potentially including a dissertation or a negotiated project, to hone your professional capabilities. You will graduate with practical experience and a strong understanding of business and events management, preparing you for diverse career paths within the global events industry.