The Extended MSc Marketing with Advanced Practice at QA Ulster University provides a comprehensive pathway for ambitious students seeking to excel in the dynamic field of marketing. This postgraduate programme is ideal if you aim to develop a sophisticated understanding of marketing strategy, global market dynamics, and digital communication, preparing you for leadership roles in business. You will gain essential skills in areas such as marketing analytics and sustainable marketing practices, equipping you to address contemporary business challenges and opportunities with confidence and expertise.
This full-time, on-campus course is structured over 24 months, beginning with a Graduate Certificate to build your academic foundation before progressing to the MSc. Throughout your studies, you will engage with core modules covering principles of marketing, marketing innovation, and digital marketing communications, alongside practical application through an Applied Marketing Project. The Advanced Practice component offers a significant career advantage, allowing you to undertake a 60-credit internship or applied consulting project with a real organisation, ensuring you graduate with both advanced theoretical knowledge and invaluable practical experience.