Fashion Branding & Communication BA (Hons) with Professional Practice Year

Integrated Masters with deeper specialization and research focus
Taught in English
Duration 4 Years
Mode On Campus
Level Undergraduate
Degree Bachelors Degree
Closing soon September 2026

Course Overview

The Fashion Branding & Communication BA (Hons) with Professional Practice Year at the University for Creative Arts (UCA) is designed for aspiring professionals eager to shape the future of the fashion industry through strategic communication and innovative branding. You will explore the dynamic interplay between fashion, consumer behaviour, and marketing, learning how to connect brands with audiences in an increasingly digital world. This degree equips you with a deep understanding of fashion theories, histories, and the business practices that drive success, preparing you to navigate and influence the creative industries with confidence and insight.

This comprehensive undergraduate programme is studied full-time on campus over four years, including a dedicated professional practice year. You will engage in practical workshops, business bootcamps focusing on design thinking and research, and seminars covering vital areas like business analytics and professional practice. Through units on brand generation, visual literacy, and trend forecasting, you will develop a strong portfolio. You will graduate with the strategic acumen and practical experience necessary to pursue diverse career paths in fashion marketing, brand management, public relations, and beyond within the global creative economy.

Course Curriculum & Details

Detailed information for serious evaluators

Program Overview

This BA (Hons) program in Fashion Branding & Communication with a Professional Practice Year equips students with essential business, marketing, and communication skills. Across three years, you will explore fashion theories, histories, consumer behavior, and creative branding strategies, culminating in a significant degree project. The curriculum includes practical business bootcamps, seminars on analytics and strategy, and opportunities for professional development through a dedicated placement year.

1 Year One

Business bootcamp 1: Design thinking & orientation
Fashion: Theories & histories
Business seminar 1: Understanding consumers
Foundations of marketing and communications
Creative fashion branding communication
Business bootcamp 2: Research and development
Business seminar 2: Business analytics
Visual literacy
Understanding trends & forecasting
Cosmetics & beauty: Business & practices Elective
Fashion: Business & practices Elective
Lifestyle products: Business & practices Elective

2 Year Two

Business bootcamp 3: Storytelling and narrative
Brand generation
Business seminar 3: Professional practice
Creative business start-up
Business bootcamp 4: Exploring innovation
Professional placement
Gamification & marketing Elective
Wearable technology Elective
Digital marketing analytics Elective
Influence & influencers Elective
Public relations Elective
Art direction Elective
Journalism Elective
Behavioural studies and consumption Elective
Identity & marketing Elective
Visual communications Elective
Creative innovation Elective
Industry lecture series Elective
Critical analysis with English for academic purposes 1 Elective
Critical analysis with English for academic purposes 2 Elective

3 Professional Practcie Year

4 Year Three

Business bootcamp 5: Research & methodologies
Self-branding & promotion
Business seminar 4: Strategy & decision making
Business bootcamp 6: Developing enterprise
Degree project
Cosmetics & beauty: Global industry & futures Elective
Fashion: Global industry & futures Elective
Lifestyle goods: Global industry & futures Elective
Data mining for marketers Elective
Audience evaluation Elective
Predictive analytics for business Elective

Cost & Affordability

A clear picture of what this course will cost you

Program Costs

First Year Fee Tuition fee
USD 19,427.00
Second Year Fee Tuition fee
USD 19,427.00
Third Year Fee Tuition fee
USD 19,427.00
Fourth Year Fee Tuition fee
USD 19,427.00
Total Program Cost Estimated total tuition
USD 77,709.00

Currency note: Program costs shown in USD based on the available tuition breakdown.

Living Costs

Accommodation
USD 867.00 - USD 1,813.00
Food & Groceries USD 3,222.00 - USD 4,028.00
Transport USD 806.00 - USD 3,222.00
Utilities & Bills USD 4,028.00 - USD 5,034.00
Estimated Total USD 8,056.00 - USD 11,278.00

Living cost estimates are based on UCA Epsom Campus.

Outcomes & Employability

What happens after you graduate

96%
Graduate Employment Rate Within 6 to 12 months of graduation

Common Graduate Roles

Accounting & AuditingConsumer Finance & Credit ServicesDevOps & Site Reliability EngineeringFinancial Technology (Fintech)Fleet Management & OperationsIT Support & Systems AdministrationNetworking & Internet ServicesProduct Management & UXRetail & GroceryTextile & Fabric Development

Top Employers Hiring for this course

ASOS

Deloitte UK

J.P Morgan Chase Co.

L'Oréal

Marks & Spencer

Sainsbury's

Tesla

University of the Arts London

Why Study Fashion Branding & Communication BA (Hons) with Professional Practice Year at University for Creative Arts (UCA)

What makes this program stand out

September 2026 Closing soon

Next intake is in September 2026

Life at University for Creative Arts (UCA) in United Kingdom

What daily life looks like for international students

Language

English

Primary language everywhere

Climate

Mild & Rainy

10-20°C average, pack layers

Safety (Numbeo Safety Index)

Very Safe

Exeter is one of UK's safest cities

Frequently Asked Questions

Common questions about Fashion Branding & Communication BA (Hons) with Professional Practice Year at University for Creative Arts (UCA)

Can I work while studying?

International students can work up to 20 hours per week during term time and full-time during breaks. No separate work permit is needed.

What English language score do I need for this course?

For non-native speakers, the required scores are TOEFL: overall 80, IELTS: overall 6.0, or PTE: overall 59. Make sure to meet these criteria to apply.

What jobs can I get after studying this course?

Graduates can pursue careers as Marketing Managers, Brand Strategists, Fashion Communicators, Product Managers, or Social Media Specialists.

What will I actually study in this course?

Fashion isn’t just about the catwalk – there’s a whole world of marketing, communication, and branding behind it. On our BA (Hons) Fashion Branding & Communication degree course, we’ll help you become an expert in the fashion arena.

As well as teaching you the fundamentals of business, this course, taught at UCA Epsom’s Business School for the Creative Industries, will develop your knowledge of the fashion industry to an expert level, with a particular focus on how brands

When can I start — what are the intake months?

The Fashion Branding & Communication BA (Hons) program starts in September. It's essential to apply early to secure your place.
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