The Fashion Business & Management BA (Hons) with Professional Practice Year at the University for Creative Arts (UCA) is designed for ambitious individuals eager to shape the future of the global fashion industry. You will explore the dynamic interplay between creativity, commerce, and consumer behaviour, gaining critical insights into fashion theories, marketing, and economics within the creative industries. This undergraduate degree is ideal for those who wish to understand how brands influence consumers, develop compelling marketing strategies, and navigate the complexities of fashion economics and business practices. You will graduate with a comprehensive understanding of the commercial landscape that underpins creative success.
This full-time, on-campus programme is studied over four years, including an invaluable professional practice year dedicated to real-world industry experience. Throughout your studies, you will engage with practical units such as business bootcamps, trend forecasting, and visual merchandising, alongside core business seminars focused on analytics and strategy. You will develop essential skills in areas like digital marketing, supply chain management, and creative business start-ups, with opportunities to specialise through elective units. Upon completion, you will be equipped with the strategic acumen and practical experience to pursue diverse career paths in fashion buying, brand management, marketing, and international business.