Birmingham City University United Kingdom

Film Distribution and Marketing

Integrated Masters with deeper specialization and research focus
Taught in English
Duration 1 Years
Mode On Campus
Level Postgraduate
Degree Masters Degree
Closing soon September 2026

Course Overview

The MA Film Distribution and Marketing at Birmingham City University is the world's first Master’s degree focused on this critical area of the film industry, designed for aspiring professionals seeking to drive entrepreneurial success in film. You will explore the complexities of the film audiences and the distribution landscape, understanding the entire film value chain from production to market. This course is ideal for those aiming to become distribution experts, marketers, or producers, providing essential knowledge for navigating the evolving business of cinema.

This intensive, one-year postgraduate programme is studied full-time on campus, immersing you in practical industry challenges. You will complete core modules covering film audiences, distribution, and the film value chain, alongside a significant Major Project. The curriculum offers opportunities to delve into optional areas like film festivals, marketing, PR, or digital production. You will graduate with a Master’s degree and practical experience, potentially including work placements, preparing you for roles in film distribution and marketing companies globally.

Course Curriculum & Details

Detailed information for serious evaluators

Program Overview

This course explores the dynamic world of film distribution and marketing, examining how films reach audiences and navigate the evolving industry landscape. You will delve into the film value chain, understand the role of film festivals and public relations, and learn about effective marketing strategies for film deployment. The curriculum also offers elective modules in areas such as digital production, collaborative practice, and transmedia storytelling, allowing for specialized study within the broader field.

1 MODULES

Film Audiences and the Distribution Landscape Compulsory
The Film Value Chain Compulsory
Major Project Compulsory
Film Festivals, Marketing and PR Elective
Film Marketing, Planning and Deployment Elective
Digital Production in Practice Elective
Collaborative Practice Elective
Transmedia Terror* Elective

Cost & Affordability

A clear picture of what this course will cost you

Program Costs

16% off
First Year Fee Tuition fee
USD 21,617.00 USD 25,641.00
Total Program Cost Estimated total tuition
USD 21,617.00 USD 25,641.00

Currency note: Program costs shown in USD based on the available tuition breakdown.

Living Costs

Accommodation
USD 607.00 - USD 1,191.00
Food & Groceries USD 3,222.00 - USD 4,028.00
Transport USD 806.00 - USD 3,222.00
Utilities & Bills USD 4,028.00 - USD 5,034.00
Estimated Total USD 8,056.00 - USD 11,278.00

Living cost estimates are based on Birmingham City Campus.

Outcomes & Employability

What happens after you graduate

97%
Graduate Employment Rate Within 6 to 12 months of graduation

Common Graduate Roles

Data Science & AnalyticsGaming & Interactive MediaInvestment Management & Asset ManagementMaritime & ShippingProduct Management & UXRegulatory & Government AffairsSupply Chain & Freight ManagementTheme Parks & LeisureTransport Engineering & InfrastructureUrban Mobility & Smart Transport

Top Employers Hiring for this course

British Broadcasting Corporation (BBC)

DHL

HSBC

Llyods banking group

Sky Group

YouTube

Why Study Film Distribution and Marketing at Birmingham City University

What makes this program stand out

September 2026 Closing soon

Next intake is in September 2026

Moderate Application response time

Birmingham City University typically responds to applications within 1 - 2 weeks, giving you clarity on your options quickly.

Life at Birmingham City University in United Kingdom

What daily life looks like for international students

Language

English

Primary language everywhere

Climate

Mild & Rainy

10-20°C average, pack layers

Safety (Numbeo Safety Index)

Very Safe

Exeter is one of UK's safest cities

Frequently Asked Questions

Common questions about Film Distribution and Marketing at Birmingham City University

Can I work while studying?

International students can work part-time up to 20 hours per week during term time while enrolled in this degree course. Full-time work is allowed during breaks.

What English language score do I need for this course?

To meet the English proficiency requirements, you can take either the TOEFL or IELTS. For TOEFL, a minimum overall score of 80 is needed, and for IELTS, a minimum overall score of 6 is required.

What jobs can I get after studying this course?

Job titles include Producer, Marketing Manager, Distribution Coordinator, Sales Agent.

What will I actually study in this course?

This Master’s degree focuses on film distribution and marketing, tailored for entrepreneurial producers and marketers. You will gain industry experience through work placements with major companies like FilmNation and Sony Picture Classics.

When can I start — what are the intake months?

The course begins in September. It's essential to apply before this date to secure your place.
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