The Graphic and Digital Design with Foundation Year, BA Hons at the University of Greenwich is designed for creative students who want to master the visual communication skills required to thrive in the modern design industry. By exploring essential disciplines such as typography, branding, and advertising, you will develop a robust understanding of visual languages and storytelling. This four-year undergraduate degree provides a comprehensive foundation in design principles, preparing you to navigate complex creative briefs and technical challenges. You will gain the critical thinking and practical expertise necessary to excel in a professional landscape that increasingly demands both artistic vision and technical proficiency.
Studied full-time on campus over four years, the programme offers a hands-on experience that integrates technical workshops with intensive design projects. You will explore diverse practices including creative coding, AR/VR, moving image, and illustration, while building an industry-ready portfolio through real-world briefs. Your final year culminates in a major design research project and creative entrepreneurship modules, ensuring you are prepared for the professional world. Upon graduation, you will be well-positioned to pursue dynamic career pathways in creative agencies, specialising in areas such as print, packaging, branding, and interaction design, with the confidence to launch your career.