Honours Bachelor of Brand Design

Integrated Masters with deeper specialization and research focus
Taught in English
Duration 3 Years
Mode On Campus
Level Undergraduate
Degree Bachelors Degree
Closing soon May 2027

Course Overview

The Honours Bachelor of Brand Design from George Brown College is your gateway to a dynamic career in shaping compelling brand identities and strategies. This undergraduate program is designed for creative thinkers who are passionate about understanding consumer behaviour, developing impactful visual communication, and building resilient brands in a global marketplace. You will delve into critical areas such as brand strategy, research methodologies, and professional practice, preparing you to navigate the complexities of the design industry and contribute innovative solutions. This degree equips you with the essential skills for a future in brand leadership.

Over three years of full-time, on-campus study, you will engage in a curriculum that balances theoretical knowledge with practical application. Your journey will include hands-on studio work, exploring UX/UI design, 3D environments, and identity systems, alongside rigorous research in data collection and analysis. A key feature of your experience will be the Work-Integrated Learning Co-Op, providing invaluable professional experience. You will graduate with a robust portfolio and the strategic acumen to excel in roles such as Brand Strategist, Designer, or Brand Storyteller.

Course Curriculum & Details

Detailed information for serious evaluators

Program Overview

This program builds upon foundational brand studies and strategy with advanced topics in brand resilience, UX/UI design, and professional practice. Students will explore 3D branded environments, global brand consumption, and systems design, culminating in a senior project that involves thesis development and production. The curriculum also incorporates a work-integrated learning co-op experience and delves into intellectual property and cross-platform brand narratives.

1 BRIDGING COURSES, SEMESTER 4

Introduction to Brand Studies and Strategy
Brand Studies Research Preparation
Brand Writing

2 SEMESTER 5

Brand Strategy 2: Brand Resilience
Research for Design 3: Data Collection and Analysis
Design Studio 5: UX/UI Branded Experiences
The Business of Design: Professional Practice

3 SEMESTER 6

Design Studio 6: 3D Branded Environments
Brand Consumption in a Global Economy
Research for Design 4: Systems and Services
Design Studio 7: Identity Design

4 SUMMER BETWEEN YEARS 3 AND 4

Work-Integrated Learning Co-Op

5 SEMESTER 7

Brand Strategy 3: Future Brand
Special Topics: Design for Social Good
Senior Project I: Thesis Preparation

6 SEMESTER 8

Intellectual Property
Senior Project II: Thesis Development and Production
Cross Platform Brand Narrative

Cost & Affordability

A clear picture of what this course will cost you

Program Costs

First Year Fee Tuition fee
USD 16,547.00
Second Year Fee Tuition fee
USD 16,547.00
Third Year Fee Tuition fee
USD 16,547.00
Total Program Cost Estimated total tuition
USD 49,641.00

Currency note: Program costs shown in USD based on the available tuition breakdown.

Living Costs

Accommodation
USD 986.00 - USD 1,307.00
Food & Groceries USD 2,601.00 - USD 4,334.00
Transport USD 1,110.00 - USD 1,387.00
Utilities & Bills USD 1,301.00 - USD 1,734.00
Estimated Total USD 5,012.00 - USD 7,455.00

Living cost estimates are based on Waterfront Campus.

Outcomes & Employability

What happens after you graduate

83%
Graduate Employment Rate Within 6 to 12 months of graduation

Common Graduate Roles

Accounting & AuditingClient Services & Account ManagementConsumer Finance & Credit ServicesCreative & ContentCybersecurity & Network SecurityFleet Management & OperationsPrivate Equity & Venture CapitalRail & Mass TransitTax & Legal ComplianceWealth Management & Financial Advisory

Top Employers Hiring for this course

Amazon

CIBC

City of Toronto

George Brown Polytechnic

Metrolinx

Microsoft

RBC

Rogers Communications Inc

Why Study Honours Bachelor of Brand Design at George Brown College

What makes this program stand out

May 2027 Closing soon

Next intake is in May 2027

Life at George Brown College in Canada

What daily life looks like for international students

Language

English

Primary language everywhere

Climate

Mild & Rainy

10-20°C average, pack layers

Safety (Numbeo Safety Index)

Very Safe

Exeter is one of UK's safest cities

Frequently Asked Questions

Common questions about Honours Bachelor of Brand Design at George Brown College

Can I work while studying?

International students can work up to 24 hours per week off-campus during term time and unlimited hours during breaks. You can also work an unlimited number of hours on campus without needing a work permit.

What English language score do I need for this course?

To enroll, you'll need to meet specific English proficiency requirements through tests like Duolingo, TOEFL, IELTS, or PTE. Each test has minimum score criteria that you must achieve to qualify.

What jobs can I get after studying this course?

Graduates can pursue careers as Brand Strategists, Designers, Brand Storytellers, and more.

What will I actually study in this course?

This program focuses on brand strategy and professional practice, providing students with the skills to shape impactful brand identities. You'll also gain experience in UX/UI design and data analysis during your studies.

When can I start — what are the intake months?

The Honours Bachelor of Brand Design program at George Brown College has an intake in May. Be sure to prepare your application well in advance to secure your spot.
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