Honours Bachelor of Public Relations

Integrated Masters with deeper specialization and research focus
Taught in English
Duration 4 Years
Mode On Campus
Level Undergraduate
Degree Bachelors Degree
Next Intake TBA

Course Overview

The Honours Bachelor of Public Relations from the University of Ottawa is designed for ambitious individuals seeking to master the strategic communication skills essential in today's interconnected world. You will explore the dynamic field of public relations, understanding its critical role in shaping organizational reputation, managing public perception, and fostering stakeholder relationships across diverse sectors like business, government, and non-profits. This program equips you with foundational knowledge in communication, media studies, and public relations, preparing you for impactful careers where clear, ethical, and strategic messaging is paramount.

This comprehensive undergraduate degree is studied full-time on campus over four years, blending core courses in areas such as communication planning, crisis communication, and media ethics with opportunities for specialization through optional electives. You will engage with research methods and gain practical insights into organizational communication and public opinion. The curriculum is structured to build your expertise progressively, culminating in advanced seminars. Upon graduation, you will be prepared to pursue roles in public relations, corporate communications, and strategic messaging, equipped with the analytical and practical skills demanded by leading organizations.

Course Curriculum & Details

Detailed information for serious evaluators

Program Overview

This program provides a comprehensive education in public relations, covering foundational communication principles and advanced strategic practices. Students will explore organizational and media studies, research methodologies, and specialized areas such as crisis communication and new media. The curriculum also offers opportunities to delve into elective topics like advertising, political communication, and audience research, allowing for tailored learning experiences within the broader field of public relations.

1 Core Courses (60 Units)

Introduction to Organizational Communication Compulsory
Introduction to Media Studies Compulsory
Workshop in Essay Writing Compulsory
Research Methods in Communication Compulsory
Interpersonal Communication Compulsory
Organizational Communication Compulsory
Theories of the Media Compulsory
New Media Compulsory
Quantitative Methods Compulsory
Qualitative Methods Compulsory
Media Ethics Compulsory
Communication Planning Compulsory
Public Relations Compulsory
Crisis Communication Compulsory
Advanced Public Relations Seminar Compulsory

2 Optional Courses (21 Units)

Ethics and Information Society
Negotiation and Mediation
Social Uses of New Media
Advertising and Society
Popular Culture and Communication
Political Communication
Organizational Communication Consulting and Training
Public Opinion
Media Industries
Advertising Techniques
Special Issues
Communication and Change in Organizations
Negotiation and Mediation
Communication in Governmental Organizations
Audience Research

3 Algonquin College Equivalency (60 Units)

Cost & Affordability

A clear picture of what this course will cost you

Program Costs

First Year Fee Tuition fee
USD 32,144.00
Second Year Fee Tuition fee
USD 32,144.00
Third Year Fee Tuition fee
USD 32,144.00
Fourth Year Fee Tuition fee
USD 32,144.00
Total Program Cost Estimated total tuition
USD 128,577.00

Currency note: Program costs shown in USD based on the available tuition breakdown.

Living Costs

Accommodation
USD 937.00 - USD 1,171.00
Food & Groceries USD 5,981.00 - USD 6,068.00
Transport USD 867.00 - USD 1,041.00
Utilities & Bills USD 1,734.00 - USD 2,167.00
Estimated Total USD 8,582.00 - USD 9,276.00

Living cost estimates are based on Ottawa Campus.

Outcomes & Employability

What happens after you graduate

97%
Graduate Employment Rate Within 6 to 12 months of graduation

Why Study Honours Bachelor of Public Relations at University of Ottawa

What makes this program stand out

Top 20 in UK For Computer Science

Exeter's Computer Science department consistently ranks among the top 20 in the UK for both teaching quality and research output.

Fast Offers Quick turnaround

Exeter typically responds to applications within 2-3 weeks, giving you clarity on your options quickly.

Flexible Intakes September start

Primary intake in September with January start available for some pathways through the INTO foundation program.

Accredited Industry recognized

Accredited by BCS, The Chartered Institute for IT, meeting requirements for Chartered IT Professional (CITP) status.

Life at University of Ottawa in Canada

What daily life looks like for international students

Language

English

Primary language everywhere

Climate

Mild & Rainy

10-20°C average, pack layers

Safety (Numbeo Safety Index)

Very Safe

Exeter is one of UK's safest cities

Frequently Asked Questions

Common questions about Honours Bachelor of Public Relations at University of Ottawa

Can I work while studying?

International students can work up to 24 hours per week off-campus during term time and unlimited hours during breaks. No separate work permit is needed for on-campus employment.

What English language score do I need for this course?

Applicants must meet specific English test requirements, such as a minimum overall score of 86 on the TOEFL or 6.5 on the IELTS. Other accepted tests include Duolingo and PTE with their respective minimum scores.

What jobs can I get after studying this course?

Graduates can pursue careers as Public Relations Specialists, Event Coordinators, Communication Managers, Marketing Consultants, and Crisis Managers.

What will I actually study in this course?

The program, offered by the Department of Communication, includes key subjects like developing communication plans and organizing events. It's in high demand across various sectors, including politics and NGOs.

When can I start — what are the intake months?

The Honours Bachelor of Public Relations program has an intake in September each year. Be sure to apply in advance to secure your spot.
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