The BA (Hons) International Tourism Management at Robert Gordon University is designed for ambitious individuals eager to shape the future of the global travel and hospitality sectors. You will explore the dynamic interplay between visitor attractions, accommodation, events, and business tourism, gaining a comprehensive understanding of industry operations. This degree is ideal for those seeking to develop specialist knowledge in areas such as Adventure and Activity Tourism and Digital Media Platforms, preparing you for impactful management roles within this vibrant and evolving field.
This full-time, on-campus undergraduate degree is studied over four years, providing a structured progression from foundational management principles to advanced strategic thinking. You will gain practical experience through optional industry placements, including a year-long option, and develop critical analytical skills through a self-directed research project in your final year. You will graduate with the expertise and confidence to pursue diverse career paths in international tourism management, equipped to lead and innovate within the industry.