M.A. Luxury, Fashion & Sales Management

Integrated Masters with deeper specialization and research focus
Taught in English
Duration 2 Years
Mode On Campus
Level Postgraduate
Degree Masters Degree
Next Intake TBA

Course Overview

The M.A. Luxury, Fashion & Sales Management at ISM International School of Management is your gateway to a dynamic career in the high-stakes world of luxury goods and fashion. This postgraduate degree is crafted for ambitious individuals eager to master the intricate strategies, market nuances, and key players that define success in this exclusive industry. You will delve into critical areas such as brand management, consumer behaviour, and trademark law, developing a sophisticated understanding of how to build, communicate, and sustain luxury brands in a competitive global marketplace.

You will undertake this comprehensive Masters Degree full-time on campus over two years, immersing yourself in a curriculum that balances theoretical knowledge with practical application. Your studies will encompass modules on sales management, digital luxury, and sustainable practices, preparing you for real-world challenges. A significant component includes a twelve-week work placement, offering invaluable industry experience, alongside a market research project and an international semester abroad. You will graduate with the analytical skills and strategic vision to excel in roles across marketing, international trade, purchasing, and sales within the luxury and fashion sectors.

Course Curriculum & Details

Detailed information for serious evaluators

Program Overview

This Master's program delves into the multifaceted world of luxury, fashion, and sales management. Students will explore core concepts such as brand strategy, consumer behavior, and intellectual property, alongside specialized areas like luxury brand communication, buying, and supply chain operations. The curriculum also covers market research, sales performance, and e-tailing, preparing graduates for dynamic roles in the industry. Further modules examine customer relationship management, design principles, event management, and ethical business practices, culminating in a comprehensive understanding of the luxury market.

1 1st Semester

Strategies, Markets & Players Compulsory
Consumer Behaviour Compulsory
Trademark Law & Copyright Compulsory
Brand Identity, Value & Pricing Compulsory
Brand Architecture Compulsory
Luxury Brand Communication, Media Planning & Controlling Compulsory
Industrial & Product Design Compulsory
Luxury & Fashion Buying Compulsory
Supply Chain & Operations Management Compulsory
Qualitative Market Research Compulsory
Advanced (quantitative) Market Research Compulsory
Marketing Analytics & Data-driven Marketing Compulsory
Sales Performance Management Compulsory
E-Tailing Compulsory
Recruitment & Training Strategies Compulsory
Work placement Compulsory

2 2nd Semester

CRM & Clienteling Compulsory
Architecture, Interior Design & Merchandising Compulsory
Creativity, Art & Luxury Event Management Compulsory
Corporate Governance & Business Ethics Compulsory
Negotiation, Communication & Executive Presentations Compulsory
Cross Cultural Leadership Compulsory
Developing New Luxury Models: Design Thinking Method Compulsory
Digital Luxury Compulsory
Sustainable Luxury Compulsory
Market Research Project/Case Compulsory

3 3rd Semester

4 4th Semester

Cost & Affordability

A clear picture of what this course will cost you

Program Costs

First Year Fee Tuition fee
USD 15,245.00
Second Year Fee Tuition fee
USD 15,245.00
Total Program Cost Estimated total tuition
USD 30,491.00

Currency note: Program costs shown in USD based on the available tuition breakdown.

Living Costs

Accommodation
USD 772.00 - USD 5,445.00
Food & Groceries USD 2,807.00 - USD 4,210.00
Transport USD 688.00 - USD 1,123.00
Utilities & Bills USD 1,404.00 - USD 2,807.00
Estimated Total USD 4,899.00 - USD 8,140.00

Living cost estimates are based on Campus Munich.

Outcomes & Employability

What happens after you graduate

60%
Graduate Employment Rate Within 6 to 12 months of graduation

Common Graduate Roles

Artificial Intelligence & Machine LearningConsumer Finance & Credit ServicesCorporate Training & DevelopmentCurriculum & Instructional DesignEdTech & E-LearningEnvironmental & Sustainability ConsultingFood Processing & ManufacturingIT Support & Systems AdministrationProduct Management & UXQuality Control & Assurance

Top Employers Hiring for this course

BMW Group

BNP Paribas

Boston Consulting Group

CGI

Deloitte UK

EY

HSBC

KPMG

Why Study M.A. Luxury, Fashion & Sales Management at ISM International School of Management

What makes this program stand out

Top 20 in UK For Computer Science

Exeter's Computer Science department consistently ranks among the top 20 in the UK for both teaching quality and research output.

Fast Offers Quick turnaround

Exeter typically responds to applications within 2-3 weeks, giving you clarity on your options quickly.

Flexible Intakes September start

Primary intake in September with January start available for some pathways through the INTO foundation program.

Accredited Industry recognized

Accredited by BCS, The Chartered Institute for IT, meeting requirements for Chartered IT Professional (CITP) status.

Life at ISM International School of Management in Germany

What daily life looks like for international students

Language

English

Primary language everywhere

Climate

Mild & Rainy

10-20°C average, pack layers

Safety (Numbeo Safety Index)

Very Safe

Exeter is one of UK's safest cities

Frequently Asked Questions

Common questions about M.A. Luxury, Fashion & Sales Management at ISM International School of Management

Can I work while studying?

International students can work up to 20 hours per week or a total of 140 full days or 280 half days yearly in Germany without needing a separate work permit.

Is this qualification recognised internationally?

Yes. This course is accredited by Association to Advance Collegiate Schools of Business.

What English language score do I need for this course?

To enroll, students must meet specific English language requirements. Acceptable tests include TOEFL with an overall score of 80 and IELTS with an overall score of 6.0.

What jobs can I get after studying this course?

Potential job titles include Marketing Manager, Sales Executive, Purchasing Agent, Brand Manager, and Trade Coordinator.

What will I actually study in this course?

The M.A. in Luxury Fashion Sales Management equips students with essential business management skills and focuses on areas like marketing and international trade. It includes project work, study excursions, and a twelve-week internship for practical experience.

When can I start — what are the intake months?

The course starts in September, allowing students to begin their studies in the fall semester. Make sure to prepare your application in advance!
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