The Bachelor of Arts in Mass Media at California State University San Marcos (CSUSM) equips you to critically understand and engage with the complex world of media, its technologies, and its profound influence on domestic and global society. You will explore theoretically grounded approaches to diverse media forms, developing sensitivity to how power dynamics shape media creation, distribution, and representation. This undergraduate degree is ideal for students eager to navigate and contribute to a stimulating intellectual environment, expanding their cultural and educational horizons while becoming informed citizens in a dynamically mediated world.
This full-time, on-campus program is studied over four years, providing you with a broad foundation in traditional, alternative, historical, contemporary, and emerging media within their cultural, social, economic, and political contexts. You will delve into core areas like media theory, mass media and society, and research methods, complemented by electives allowing you to tailor your studies. Through coursework and potential internships, you will develop the skills to critically analyze media texts and graduate prepared for careers in media analysis, production, policy, and related fields.