The MBA Marketing Management (with Placement) at the University of Greenwich is designed for ambitious professionals who want to master the complexities of modern marketing strategy and change management. This postgraduate Masters programme addresses the growing demand for leaders who can navigate global business dynamics, digital transformation, and consumer behaviour. You will explore critical areas such as international data analytics, branding, and customer relationship management, gaining the strategic insight required to drive growth in a competitive economy. By focusing on both ethical corporate citizenship and financial resource management, you will develop the comprehensive expertise necessary to lead marketing teams effectively.
Studied full-time on campus over two years, this course integrates academic rigour with practical application through a mandatory internship, allowing you to gain professional experience in the UK or overseas. You will work within a dedicated digital marketing suite, using interactive software to simulate real-world agency projects and collaborative business consultancy tasks. Your learning culminates in a significant work-based project, ensuring you can apply theoretical knowledge to genuine industry challenges. Upon graduation, you will be prepared to pursue senior managerial roles, equipped with the leadership skills and practical experience to make a lasting impact in any organisation.