Hofstra University United States

M.B.A. Marketing (M.B.A.)

Integrated Masters with deeper specialization and research focus
Taught in English
Duration 2 Years
Mode On Campus
Level Postgraduate
Degree Masters Degree
Next Intake TBA

Course Overview

The M.B.A. Marketing at INTO Hofstra University is designed for ambitious professionals seeking to master the strategic and analytical skills essential for success in today's global marketplace. You will delve into critical areas such as advertising management, strategic marketing of services, and international marketing, gaining a comprehensive understanding of how to navigate complex business challenges. This postgraduate degree equips you with the specialized knowledge and leadership capabilities required to excel in diverse marketing roles and drive business growth.

This full-time, on-campus Master's degree is structured over two years, offering an immersive learning experience. You will engage with core marketing principles through a variety of advanced seminars, research projects, and practical applications, including digital marketing strategy and consumer behavior analysis. A key feature of the program is the opportunity for a graduate internship, providing invaluable real-world experience. You will graduate with a robust portfolio and the advanced competencies needed to pursue leadership positions in marketing and brand management worldwide.

Course Curriculum & Details

Detailed information for serious evaluators

Program Overview

This MBA concentration in Marketing provides a comprehensive exploration of contemporary marketing principles and practices. Students will delve into areas such as advertising management, strategic marketing of services, and international marketing, gaining insights into global consumer behavior and digital marketing strategies. The program also covers essential topics like pricing theory, product innovation, and sales management, culminating in opportunities for advanced research, seminars, and internships to apply learned knowledge in real-world scenarios.

1 The Major Concentration - Semester Hours: 9

Advertising management
Strategic marketing of services
International marketing
Channels of distribution
International promotional campaigns
Pricing theory and practice
Sports and entertainment marketing
Personal selling and sales management in a global environment
Research and analytics for marketing decisions
Consumer behavior in the global environment
Digital marketing strategy
Product innovation and planning
Seminar: special topics in marketing
Marketing problems seminar
Advanced strategic planning in marketing with a global perspective
Advanced research seminar in marketing
MBA honors research thesis in marketing
Graduate internship

Cost & Affordability

A clear picture of what this course will cost you

Program Costs

First Year Fee Tuition fee
USD 33,600.00
Second Year Fee Tuition fee
USD 33,600.00
Total Program Cost Estimated total tuition
USD 67,200.00

Currency note: Program costs shown in USD based on the available tuition breakdown.

Living Costs

Accommodation
USD 340.00 - USD 1,938.00
Food & Groceries USD 4,200.00 - USD 6,000.00
Transport USD 1,200.00 - USD 1,800.00
Utilities & Bills USD 1,440.00 - USD 2,400.00
Estimated Total USD 6,840.00 - USD 10,200.00

Living cost estimates are based on Hempstead Campus.

Outcomes & Employability

What happens after you graduate

76%
Graduate Employment Rate Within 6 to 12 months of graduation

Common Graduate Roles

Accounting & AuditingBanking & Financial ServicesCommercial & Industrial ConstructionCreative & ContentCustoms, Trade & ComplianceFinancial Technology (Fintech)Media Planning & BuyingPublic RelationsRail & Mass TransitUrban Mobility & Smart Transport

Top Employers Hiring for this course

Bank of America

CBRE Group Inc

Citi

Deloitte

Expeditors

JPMorganChase

Morgan Stanley

UPS

Why Study M.B.A. Marketing (M.B.A.) at Hofstra University

What makes this program stand out

Very Fast Application response time

Hofstra University typically responds to applications within 1 - 2 days, giving you clarity on your options quickly.

Life at Hofstra University in United States

What daily life looks like for international students

Language

English

Primary language everywhere

Climate

Mild & Rainy

10-20°C average, pack layers

Safety (Numbeo Safety Index)

Very Safe

Exeter is one of UK's safest cities

Frequently Asked Questions

Common questions about M.B.A. Marketing (M.B.A.) at Hofstra University

Can I work while studying?

International students can work up to 20 hours per week during term time and full-time during breaks. On-campus work does not require a separate permit.

What English language score do I need for this course?

Applicants must meet specific English test requirements: Duolingo scores must be at least 120, and TOEFL scores must reach 80 overall with specific section minimums. IELTS candidates need an overall score of 6.5 with no section below 6.5.

What jobs can I get after studying this course?

Potential job titles include Marketing Manager, Brand Strategist, Market Research Analyst, Digital Marketing Specialist, and Business Development Manager.

What will I actually study in this course?

The program provides a strong foundation in specialized knowledge areas and enhances skills in business functions. Students also focus on professional leadership and management orientation.

When can I start — what are the intake months?

The M.B.A. Marketing program has one intake month: September. Make sure to prepare your application before this date to join the upcoming cohort.
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