The BA (Hons) Media and Communications at Keele University is your gateway to understanding and shaping the dynamic world of media. You will explore how media influences culture, politics, and society, developing a critical lens to analyse everything from digital cultures and photographic messages to the creation of awareness campaigns. This undergraduate degree is designed for those eager to dissect media's power, understand its historical context, and prepare for a future where communication is paramount. You will gain a robust theoretical foundation in subjects like media, culture, and power, alongside essential practical skills.
This full-time, on-campus degree, studied over three years, offers a rich blend of compulsory and optional modules, allowing you to tailor your studies. You will engage in practical activities such as digital video production and explore areas like social media, documentary theory, and even work placement opportunities. In your final year, you have the option to undertake a substantial media dissertation or a sustained media practice project. You will graduate with a versatile skill set, ready for diverse careers in journalism, marketing, public relations, content creation, and the broader communications industry.