The MA in Media and Public Relations at the University of Leicester provides a comprehensive understanding of public relations within its societal and media contexts. You will critically examine the structure and workings of the PR sector, exploring both historical developments and contemporary challenges in global communications. This programme is ideal for those seeking to develop sophisticated analytical skills in media research, strategic communications management, and the ethical considerations of PR practice. You will engage with core concepts such as promotional cultures, networked media, and online persuasion, preparing you for advanced roles in the field.
This postgraduate degree is studied full-time on campus over one year, immersing you in a dynamic learning environment. You will delve into essential modules covering PR theory, media research methods, and strategic communications, alongside a significant Media and Communication Dissertation. Throughout your studies, you will have the opportunity to choose from a range of specialist option modules, allowing you to tailor your learning to specific interests within media and PR. Upon graduation, you will be equipped with advanced research, strategic planning, and critical evaluation skills, ready for diverse career paths in public relations, corporate communications, and the wider media industry.