The MSc Business with Marketing Management with Advanced Practice at the University of Northumbria Newcastle is designed for ambitious individuals seeking to deepen their understanding of strategic marketing and its application within the global business environment. You will explore core business principles alongside specialised marketing concepts, including consumer behaviour, strategic marketing analytics, and international business simulation. This postgraduate degree is ideal for those aiming to build a robust foundation in marketing management, preparing you to tackle complex business challenges and contribute effectively to organisational success.
This full-time, on-campus Masters degree is studied over two years, providing a comprehensive learning experience. You will engage with modules covering leadership, strategy, and data analytics, culminating in a significant 60-credit Masters Dissertation or an alternative practical pathway such as an internship or consultancy study. The Advanced Practice option further enhances your employability by integrating valuable work experience. You will graduate with advanced analytical skills and practical marketing expertise, positioning you for diverse career opportunities in marketing management and related business fields.