University of Stirling United Kingdom

MSc Sport Management

Integrated Masters with deeper specialization and research focus
Taught in English
Duration 1 Years
Mode On Campus
Level Postgraduate
Degree Masters Degree
Closing soon September 2026

Course Overview

Embark on your journey to become a leader in the dynamic world of sport with the MSc Sport Management from the University of Stirling, Scotland’s University for Sporting Excellence. This postgraduate degree is crafted for ambitious individuals eager to blend their passion for sport with robust management principles, addressing the critical need for skilled professionals who can navigate the unique complexities of the sports industry. You will delve into essential areas such as sport finance, event management, and marketing challenges, gaining the strategic insights required to drive success in sports organisations globally.

This full-time, on-campus Masters programme is delivered over one year, immersing you in a comprehensive curriculum that includes seven core modules and a substantial dissertation. Your studies will encompass principles of management, finance, research methods, event management, professional practice, and marketing challenges, culminating in a significant research project. You will graduate with a Masters degree, equipped with practical experience and a deep understanding of sport management, preparing you for impactful roles in sports organisations, governing bodies, and event management companies worldwide.

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Course Curriculum & Details

Detailed information for serious evaluators

Program Overview

This MSc program in Sport Management equips students with essential principles of management, finance, and marketing within the sports industry. You will explore sport event management, professional practice, and develop critical research skills through a dedicated project. This course prepares you for a successful career in managing and leading within the dynamic world of sport.

1 Year one: Autumn semester

Principles of Management in Sport Compulsory
Sport Finance Compulsory
Research Methods for Sport Compulsory

2 Year one: Spring semester

Sport Event Management Compulsory
Professional Practice Compulsory
Sport Management and Marketing Challenges Compulsory
Research Project Compulsory

Cost & Affordability

A clear picture of what this course will cost you

Program Costs

First Year Fee Tuition fee
USD 30,953.00
Total Program Cost Estimated total tuition
USD 30,953.00

Currency note: Program costs shown in USD based on the available tuition breakdown.

Living Costs

Food & Groceries USD 4,833.00 - USD 6,444.00
Transport USD 967.00 - USD 1,128.00
Utilities & Bills USD 2,417.00 - USD 6,847.00
Estimated Total USD 8,217.00 - USD 14,419.00

Living cost estimates are based on Stirling Campus.

Outcomes & Employability

What happens after you graduate

96%
Graduate Employment Rate Within 6 to 12 months of graduation

Common Graduate Roles

Animation & Visual EffectsBroadcasting & TelevisionCorporate Finance & TreasuryDigital Media & Online PublishingEconomic Research & PolicyFilm & Television ProductionFinancial Technology (Fintech)Photojournalism & Visual MediaTalent & Artist ManagementWealth Management & Financial Advisory

Top Employers Hiring for this course

Football Association

HSBC Bank

Lloyds Banking Group

NatWest Group

Tesco

Why Study MSc Sport Management at University of Stirling

What makes this program stand out

September 2026 Closing soon

Next intake is in September 2026

Very Fast Application response time

University of Stirling typically responds to applications within 1 - 2 days, giving you clarity on your options quickly.

Life at University of Stirling in United Kingdom

What daily life looks like for international students

Language

English

Primary language everywhere

Climate

Mild & Rainy

10-20°C average, pack layers

Safety (Numbeo Safety Index)

Very Safe

Exeter is one of UK's safest cities

Frequently Asked Questions

Common questions about MSc Sport Management at University of Stirling

Can I work while studying?

International students in degree courses can work up to 20 hours per week during term time and full-time during breaks. No separate work permit is needed for this course.

What English language score do I need for this course?

To meet English language requirements, you can provide TOEFL scores, IELTS scores, or PTE scores as specified. For example, a TOEFL overall score of 78 is needed, along with specific minimum scores in other sections.

What jobs can I get after studying this course?

Graduates can pursue careers as Sports Managers, Event Coordinators, Marketing Specialists, or Finance Analysts, among other roles.

What will I actually study in this course?

The MSc Sport Management at the University of Stirling covers essential topics like sport finance and event management. This one-year, full-time program equips you with the skills needed for leadership roles in the sports industry.

When can I start — what are the intake months?

The MSc Sport Management program has intakes in January and September each year. Choose the intake that best fits your academic schedule.
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