The Psychology and Business BSc (Hons) with placement year at Aston University equips you to understand the intricate motivations behind human behaviour and apply this insight to drive business success. In a world where understanding people is key to effective leadership, marketing, and organisational strategy, this undergraduate degree offers a unique dual focus. You will explore core psychological principles, research methodologies, and their direct application to areas like organisational behaviour, marketing management, and human resource management. This programme is ideal for students seeking to bridge the gap between psychological theory and practical business application, preparing you for a dynamic career.
Studied full-time on campus over four years, this programme immerses you in a comprehensive learning experience. You will engage with modules covering key skills in psychology, research methods, and data analysis, alongside essential business topics such as introductory accounting and marketing. Your learning journey includes developing applied psychology and professional skills, culminating in a significant final year project. You will graduate with BPS accreditation, possessing the analytical, interpersonal, and business acumen essential for roles in HR, marketing, management, and consultancy, ready to make a tangible impact.