Sheridan College Canada

Public Relations – Corporate Communications

Integrated Masters with deeper specialization and research focus
Taught in English
Duration 1 Years
Mode On Campus
Level Postgraduate
Degree Postgraduate Certificate
Closing soon January 2027

Course Overview

The Public Relations – Corporate Communications Postgraduate Certificate at Sheridan College is designed for ambitious professionals seeking to master the art and science of impactful business communication. In today's interconnected world, the ability to craft clear, persuasive messages for diverse audiences is paramount for organisational success. This program equips you with the strategic, analytical, and creative skills essential for navigating the complexities of corporate messaging, public perception, and stakeholder engagement, preparing you for dynamic roles in the communications industry.

You will engage in a hands-on, project-based learning experience, studying on campus full-time over one year. The curriculum delves into critical areas such as strategic communications planning, issues and crisis management, social media technology for PR, and internal communications, culminating in a valuable two-credit work placement. This immersive approach ensures you develop a robust portfolio and gain practical experience working with real-world clients. You will graduate with the confidence and expertise to excel in corporate communications and public relations careers, ready to influence attitudes and motivate behaviour.

Course Curriculum & Details

Detailed information for serious evaluators

Program Overview

This course explores the dynamic field of public relations and corporate communications. Students will delve into foundational principles of marketing and communications, alongside practical skills in writing for PR, research, and media relations. The curriculum also covers strategic planning, social media, event planning, crisis management, and internal communications, culminating in a work placement experience.

1 Semester 1

Introduction to Marketing and Communications 3 credits
Career Management for PR Practitioners 3 credits
Writing for Public Relations 1 3 credits
Applied Communications Research 3 credits
Performance Techniques for Media Relations 3 credits
Introduction to Public Relations 3 credits
Communication Design and Technology 3 credits

2 Semester 2

Social Media Technology for PR 3 credits
Writing for Public Relations 2 3 credits
Special Events Planning 3 credits
Strategic Communications Planning 3 credits
Public Relations and Philanthropy 3 credits
Issues and Crisis Management 3 credits
Internal Communications 3 credits
Work Placement 2 credits

Cost & Affordability

A clear picture of what this course will cost you

Program Costs

4% off
First Year Fee Tuition fee
USD 15,988.00 USD 16,720.00
Total Program Cost Estimated total tuition
USD 15,988.00 USD 16,720.00

Currency note: Program costs shown in USD based on the available tuition breakdown.

Living Costs

Accommodation
USD 1,314.00 - USD 6,205.00
Food & Groceries USD 5,981.00 - USD 6,068.00
Transport USD 867.00 - USD 1,041.00
Utilities & Bills USD 1,734.00 - USD 2,167.00
Estimated Total USD 8,582.00 - USD 9,276.00

Living cost estimates are based on Trafalgar Road Campus.

Outcomes & Employability

What happens after you graduate

82%
Graduate Employment Rate Within 6 to 12 months of graduation

Common Graduate Roles

Amusement & Recreation ServicesCorporate Finance & TreasuryEvent Promotion & ManagementFinancial Technology (Fintech)Gaming & Interactive MediaInsurance & Risk ManagementMaritime & ShippingRail & Mass TransitTransport Engineering & InfrastructureUrban Mobility & Smart Transport

Top Employers Hiring for this course

Amazon

BMO

Bell Media

CBC/Radio Canada

CIBC

RBC

Scotiabank

TD Bank

Why Study Public Relations – Corporate Communications at Sheridan College

What makes this program stand out

January 2027 Closing soon

Next intake is in January 2027

Fast Application response time

Sheridan College typically responds to applications within a week, giving you clarity on your options quickly.

Life at Sheridan College in Canada

What daily life looks like for international students

Language

English

Primary language everywhere

Climate

Mild & Rainy

10-20°C average, pack layers

Safety (Numbeo Safety Index)

Very Safe

Exeter is one of UK's safest cities

Frequently Asked Questions

Common questions about Public Relations – Corporate Communications at Sheridan College

Can I work while studying?

International students can work up to 24 hours per week off-campus during term time and have unlimited work hours during breaks. They can also work unlimited hours on-campus without needing a separate work permit.

What English language score do I need for this course?

To enroll, you need to meet specific English language requirements. Accepted tests include Duolingo, TOEFL, IELTS, and PTE, each with set minimum scores in various categories.

What jobs can I get after studying this course?

Job titles include Public Relations Specialist, Corporate Communications Officer, Media Relations Manager, and Communications Coordinator.

What will I actually study in this course?

The program teaches practical skills like writing persuasive copy and creating multimedia content. It focuses on hands-on, project-based assignments with real-world clients, setting it apart from traditional classroom experiences.

When can I start — what are the intake months?

Intakes for the Public Relations – Corporate Communications program are offered in January, May, and September. Please check the specific application deadlines for each intake.
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