Social Media Production – Culture-Based Creativity

Integrated Masters with deeper specialization and research focus
Taught in English
Duration 2 Years
Mode On Campus
Level Undergraduate
Degree Undergraduate Diploma
Next Intake TBA

Course Overview

The Social Media Production – Culture-Based Creativity undergraduate diploma at George Brown College is designed for aspiring creators who want to understand and shape the digital narratives that define our culture. You will explore the dynamic interplay between social media, cultural trends, and societal norms, developing a critical lens to analyse its influence. This program is ideal for students eager to blend creative content production with a deep understanding of semiotics, visual culture, and mass media history, preparing you for a career in the ever-evolving digital communication landscape.

Studied full-time on campus over two years, you will engage in hands-on learning through modules like Content Creation, Short Form Video Narrative, and Social Media Management. You will work alongside experienced faculty, developing practical skills in media production and business creation, and exploring topics such as online ethics and media activism. Your learning journey culminates in a comprehensive understanding of how to manage social media effectively and innovatively, equipping you with a portfolio of work and the strategic thinking needed for diverse roles in digital marketing and content strategy.

Course Curriculum & Details

Detailed information for serious evaluators

Program Overview

This course explores the intersection of social media production and culture-based creativity. Students will delve into the historical and visual aspects of culture, mass media, and communication across various contexts. The curriculum further examines globalization, media trends, semiotics, and online ethics, culminating in practical applications of content creation, media production, and social media management.

1 SEMESTER 1

Creativity: A Cultural History
Visual Culture
Are They Watching You?
A History of Mass Media
Learning to be Creative
Communicating Across Contexts

2 SEMESTER 2

Globalization & Media
Cultural Trends & Social Media Production
Are You Watching Them?
Semiotics in Culture
Online Ethics
General Elective 1

3 SEMESTER 3

Media & the Activist
Content Creation
Are You Being Influenced?
Short Form Video Narrative
Business Creation
General Elective 2

4 SEMESTER 4

The Other's Perspective
Media Production
Are You Influencing Them?
Creativity & Innovation
Social Media Management
General Elective 3

Cost & Affordability

A clear picture of what this course will cost you

Program Costs

First Year Fee Tuition fee
USD 17,252.00
Second Year Fee Tuition fee
USD 17,252.00
Total Program Cost Estimated total tuition
USD 34,504.00

Currency note: Program costs shown in USD based on the available tuition breakdown.

Living Costs

Accommodation
USD 838.00 - USD 1,486.00
Food & Groceries USD 2,601.00 - USD 4,334.00
Transport USD 1,110.00 - USD 1,387.00
Utilities & Bills USD 1,301.00 - USD 1,734.00
Estimated Total USD 5,012.00 - USD 7,455.00

Living cost estimates are based on St James Campus.

Outcomes & Employability

What happens after you graduate

83%
Graduate Employment Rate Within 6 to 12 months of graduation

Common Graduate Roles

Brand ManagementConsumer Finance & Credit ServicesCorporate Finance & TreasuryEconomic Research & PolicyEdTech & E-LearningMedia Planning & BuyingPerformance & Growth MarketingPublic Health & EpidemiologyPublic RelationsTax & Legal Compliance

Top Employers Hiring for this course

Amazon

CIBC

City of Toronto

George Brown Polytechnic

Metrolinx

RBC

Scotiabank

Seneca Polytechnic

Why Study Social Media Production – Culture-Based Creativity at George Brown College

What makes this program stand out

Top 20 in UK For Computer Science

Exeter's Computer Science department consistently ranks among the top 20 in the UK for both teaching quality and research output.

Fast Offers Quick turnaround

Exeter typically responds to applications within 2-3 weeks, giving you clarity on your options quickly.

Flexible Intakes September start

Primary intake in September with January start available for some pathways through the INTO foundation program.

Accredited Industry recognized

Accredited by BCS, The Chartered Institute for IT, meeting requirements for Chartered IT Professional (CITP) status.

Life at George Brown College in Canada

What daily life looks like for international students

Language

English

Primary language everywhere

Climate

Mild & Rainy

10-20°C average, pack layers

Safety (Numbeo Safety Index)

Very Safe

Exeter is one of UK's safest cities

Frequently Asked Questions

Common questions about Social Media Production – Culture-Based Creativity at George Brown College

Can I work while studying?

International students can work up to 24 hours per week off-campus during term time and unlimited hours during breaks. No separate work permit is needed for on-campus employment.

What English language score do I need for this course?

To enroll, you must meet specific English test requirements, such as a Duolingo overall score of 110, or a TOEFL overall score of 80. A minimum score in listening, reading, speaking, and writing is also required for other tests.

What jobs can I get after studying this course?

Potential job titles include Social Media Manager, Content Creator, Digital Marketing Specialist, Community Manager, and Brand Strategist.

What will I actually study in this course?

The program focuses on developing essential technical skills and understanding social media’s influence on cultural and societal norms. You'll gain both practical and creative insights into the world of social media.

When can I start — what are the intake months?

The intake for the Social Media Production – Culture-Based Creativity program is in September. Make sure to apply in advance to secure your spot.
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