The Sport Business Management BA (Hons) at the University of Chester offers you a dynamic pathway into the thriving sports industry, focusing on the strategic application of business principles within this exciting sector. You will explore core concepts in marketing, business, entrepreneurship, and project development, gaining essential skills tailored to the current sports environment. This undergraduate degree is designed for ambitious individuals eager to understand and influence the commercial side of sport, preparing you for a future where business acumen meets athletic passion.
You will study this programme full-time on campus over three years, with each year building upon the last. Year 1 introduces foundational business and sport concepts, while Year 2 provides opportunities to apply your knowledge through entrepreneurship projects and real-world industry engagement. In your final year, you will contribute to sport business management research and live projects, further enhancing your professional capabilities. You will graduate with a comprehensive understanding of the sports industry's commercial landscape, ready for careers in sports marketing, event management, or sports development.