The Bachelor of Business (Honours) in Sport Management (with International Placement) at Technological University of The Shannon is the only sports business degree in Ireland that guarantees an international placement. This program is ideal for ambitious students passionate about the intersection of business and the global sports industry, preparing you for leadership roles in a dynamic and evolving sector. You will explore key areas such as sports studies, marketing, facility management, and financial accounting, gaining a comprehensive understanding of the business principles that drive sporting success worldwide. This undergraduate degree provides a robust foundation for a career in sport management.
You will study this full-time, on-campus program over four years, experiencing a progressive curriculum that builds your expertise year by year. The syllabus includes modules like Anatomy & Physiology, Strength and Conditioning, Digital Marketing for the Sport Sector, and Strategic Management. A distinctive feature is the six-month international work placement in Year 3, offering invaluable real-world experience. You will graduate with the practical skills and global perspective necessary to excel in diverse roles within the sport and leisure industry, or related business sectors.