SRH University Germany

Strategic Design

Integrated Masters with deeper specialization and research focus
Taught in English
Duration 2 Years
Mode On Campus
Level Postgraduate
Degree Masters Degree
Closing soon October 2026

Course Overview

The SRH Universities' Postgraduate Strategic Design Masters Degree is crafted for aspiring leaders who aim to navigate and shape the future of innovation, brands, and creative processes. You will delve into the complexities of social and technological advancements, developing a holistic perspective to drive future-oriented change. This programme immerses you in essential methodologies and theories, including design thinking, systems thinking, and transformation design, equipping you with the analytical tools to understand user-centred research, synthesis, and systematic idea generation. You will explore creativity techniques, business models, sustainability, and intercultural communication, fostering both expert knowledge and crucial soft skills for effective leadership and communication.

This full-time, on-campus Masters programme, delivered over two years, offers a dynamic learning experience. You will engage with a curriculum structured around strategic design introduction, research, synthesis, and creation, progressing through practical application in semesters one and two. The final two semesters focus on purpose-driven innovation and culminate in a substantial Master's thesis, supported by individual coaching and colloquiums. Throughout your studies, you will develop a strategic design manifesto and portfolio, preparing you for diverse career paths in creative industries, innovation management, and entrepreneurship, equipping you with the skills to lead transformative projects.

Course Curriculum & Details

Detailed information for serious evaluators

Program Overview

This course explores the principles and practices of strategic design across multiple semesters. Students will delve into strategic design research, synthesis, creation, and implementation, alongside topics such as content management, publication, and professional best practices. The curriculum culminates in a master's thesis, allowing for in-depth exploration and application of strategic design concepts.

1 Semester 1

Strategic design introduction
Strategic design research
Strategic design synthesis
Content management
Theory I
Strategic design profession and best practice I

2 Semester 2

Strategic design creation
Strategic design realisation
Strategic design implementation
Publication
Theory II
Strategic design profession and best practice II

3 Semester 3

Purpose driven innovation: Intro and research
Purpose driven innovation: Synthesis and creation
Purpose driven innovation: Realisation
Strategic design manifesto and portfolio
Theory III
Strategic design profession and best practice III

4 Semester 4

Master's thesis

Cost & Affordability

A clear picture of what this course will cost you

Program Costs

First Year Fee Tuition fee
USD 13,298.00
Second Year Fee Tuition fee
USD 13,298.00
Total Program Cost Estimated total tuition
USD 26,597.00

Currency note: Program costs shown in USD based on the available tuition breakdown.

Living Costs

Accommodation
USD 611.00 - USD 763.00
Food & Groceries USD 9,262.00 - USD 9,823.00
Transport USD 842.00 - USD 1,123.00
Utilities & Bills USD 4,210.00 - USD 5,613.00
Estimated Total USD 14,314.00 - USD 16,559.00

Living cost estimates are based on Berlin Campus.

Outcomes & Employability

What happens after you graduate

97%
Graduate Employment Rate Within 6 to 12 months of graduation

Common Graduate Roles

Accounting & AuditingAgricultural Marketing & SalesAgricultural Research & DevelopmentBrokerage & Trading & SecuritiesEnvironmental & Sustainability ConsultingInsurance & Risk ManagementLive Events & ConcertsNetworking & Internet ServicesPrivate Equity & Venture CapitalStreaming & Digital Content

Top Employers Hiring for this course

Accenture

Deloitte UK

SAP

SWR

bildbrauerei

Why Study Strategic Design at SRH University

What makes this program stand out

October 2026 Closing soon

Next intake is in October 2026

Fast Application response time

SRH University typically responds to applications within a week, giving you clarity on your options quickly.

Life at SRH University in Germany

What daily life looks like for international students

Language

English

Primary language everywhere

Climate

Mild & Rainy

10-20°C average, pack layers

Safety (Numbeo Safety Index)

Very Safe

Exeter is one of UK's safest cities

Frequently Asked Questions

Common questions about Strategic Design at SRH University

Can I work while studying?

International students can work up to 20 hours per week or a total of 280 half days annually in Germany. No separate work permit is needed.

What English language score do I need for this course?

To enroll, you must meet specific English proficiency standards. Acceptable tests include Duolingo with a minimum score of 110 or TOEFL with an overall score of 87.

What jobs can I get after studying this course?

Graduates can pursue careers as Brand Strategists, Innovation Managers, Creative Directors, User Experience Designers, or Research Analysts.

What will I actually study in this course?

This course enhances strategic thinking in innovation management and brand strategy. You'll explore methods like design thinking and social design while developing soft skills for effective leadership.

When can I start — what are the intake months?

The intake month for the Strategic Design course is October. Be sure to apply on time to secure your spot.
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