Curtin Singapore Singapore

Web Media and Marketing Specialisation

Integrated Masters with deeper specialization and research focus
Taught in English
Duration 1.3 Years
Mode On Campus
Level Postgraduate
Degree Top Up Degree
Closing soon November 2026

Course Overview

The Web Media and Marketing Specialisation at Navitas Curtin Singapore offers a postgraduate pathway for those aiming to excel in the dynamic digital communications landscape. You will explore the intricacies of online content creation, social media strategy, and consumer behaviour, gaining essential skills to navigate and influence modern markets. This program is ideal for individuals seeking to understand how to effectively engage audiences and drive growth through innovative web media and marketing practices, preparing you for leadership roles in this vital sector.

This Top Up Degree is delivered full-time on campus over 16 months, immersing you in a curriculum that balances theoretical knowledge with practical application. You will delve into topics such as managing social media platforms, the digital economy, and creating compelling marketing briefs, culminating in a Media and Communications Capstone project. You will graduate with a robust understanding of digital culture and consumption, ready to pursue diverse career opportunities in marketing, digital strategy, and online communications.

Course Curriculum & Details

Detailed information for serious evaluators

Program Overview

This specialization explores the dynamic landscape of web media and marketing. You will delve into topics such as media, culture, consumption, and the evolving nature of Asian media. The program also covers foundational marketing principles, managing social media platforms, and understanding the digital economy. Additionally, you will examine consumer behavior, digital culture, and develop practical skills in content creation and web writing through a capstone project.

1 Trimester 3

Media, culture and consumption
Asian media in transition
Web media
Discovering marketing

2 Trimester 4

Managing social media platforms
The digital economy
Programme Elective slots available
Programme Elective slots available

3 Trimester 5

Consumer behaviour
Digital culture and everyday life
Programme Elective slots available
Programme Elective slots available

4 Trimester 6

Creating content and marketing briefs
Writing on the web
Media and communications capstone Compulsory

Cost & Affordability

A clear picture of what this course will cost you

Program Costs

First Year Fee Tuition fee
USD 17,863.00
Second Year Fee Tuition fee
USD 17,863.00
Total Program Cost Estimated total tuition
USD 35,727.00

Currency note: Program costs shown in USD based on the available tuition breakdown.

Living Costs

Accommodation
USD 916.00 - USD 922.00
Food & Groceries USD 3,298.00 - USD 6,595.00
Transport USD 1,037.00 - USD 1,885.00
Utilities & Bills USD 943.00 - USD 1,885.00
Estimated Total USD 5,278.00 - USD 10,365.00

Living cost estimates are based on Geylang Campus.

Outcomes & Employability

What happens after you graduate

58%
Graduate Employment Rate Within 6 to 12 months of graduation

Common Graduate Roles

Banking & Financial ServicesBrand ManagementCorporate Finance & TreasuryData Science & AnalyticsDigital MarketingJournalism & ReportingLogistics & Warehouse ManagementMarketing Analytics & Data ManagementMedia Planning & BuyingPhotojournalism & Visual Media

Top Employers Hiring for this course

Deloitte

HP

Oversea-Chinese Banking Corporation (OCBC) Bank

TikTok

Why Study Web Media and Marketing Specialisation at Curtin Singapore

What makes this program stand out

November 2026 Closing soon

Next intake is in November 2026

Very Fast Application response time

Curtin Singapore typically responds to applications within 1 - 2 days, giving you clarity on your options quickly.

Life at Curtin Singapore in Singapore

What daily life looks like for international students

Language

English

Primary language everywhere

Climate

Mild & Rainy

10-20°C average, pack layers

Safety (Numbeo Safety Index)

Very Safe

Exeter is one of UK's safest cities

Frequently Asked Questions

Common questions about Web Media and Marketing Specialisation at Curtin Singapore

Can I work while studying?

International students can work up to 16 hours per week during term time and unlimited hours during breaks without needing a separate work permit.

What jobs can I get after studying this course?

Graduates can pursue roles such as Digital Marketer, Social Media Manager, Content Strategist, Marketing Specialist, and Communications Coordinator.

What will I actually study in this course?

This program explores online content creation, social media strategy, and consumer behaviour. It combines theoretical knowledge with practical application, preparing you for leadership roles in digital marketing and communications.

When can I start — what are the intake months?

The Web Media and Marketing Specialisation has three intake months: February, July, and November. Be sure to apply ahead of these months to secure your place in the program.
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