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Build an exciting and fulfilling career in event management with globally marketable management courses from top-ranked universities

Organising an event requires the coordination of a variety of tasks, from planning to execution, whether it’s a conference, wedding, or any other planned gathering. Event managers handle staff, finances, vendor relationships, and more to conduct an event. There are multiple career paths that may be followed to become an event manager. According to interest, candidates can pursue diplomas or degrees.

  • You'll find your own place to fulfil your objectives in this broad industry, whether you're more artistic or more business-oriented.
  • This sector allows you to engage in a much broader range of tasks, ensuring that every day is unique.
  • Being an events manager can be as gratifying for you as it is for your clients, whether it's organising business meetings or putting on an international dance event.
  • The event managers are frequently allowed to visit new sites for occasions. If you enjoy exploring new places and going on different excursions, you'll be able to do it often.
  • Becoming an event manager takes a lot of hard work. But with skills like managing marketing campaigns, budgets, and people, you'll be prepared for many different careers in the future.

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Best Event Management Courses in Kenyan Universities

Best Event Management Courses in Kenyan Universities

Best Event Management Courses in Universities Abroad

Best Event Management Courses in Universities Abroad

Best Universities for Event Management Courses

Best Universities for Event Management Courses

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Top Marketable Careers for Event Management Graduates

Event Management is a rapidly growing industry that offers many opportunities for career growth. If you are looking for a challenging and thrilling career, this field may be the perfect choice for you. You'll have the convenience to work in a variety of settings, plan events of all sizes, and meet new people every day. However, there are various job options available for you, depending on the specialities you wish to pursue.

 Event Planner

Event Planner

People in this role are responsible for planning every detail of an affair, whether it's a wedding or conference. They're always on top of everything and need to ensure their client has all they need at their fingertips. The event planner is an excellent fit for those who can multi-task. Before the big day, they select and arrange the décor, food, personnel presents, and technology to accomplish a flawless event. These individuals ensure that every detail is addressed and handled by helping the company's clients with their needs. 

They might even be called on to manage large-scale events like trade shows or coordinate complex conference schedules for bigger audiences. Event planners must meet different educational and training standards depending on their area of expertise, which may range from weddings to personal events to business meetings, conventions, and conferences.

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Wedding Planner

Wedding Planner

The perfect day starts with a plan. A wedding planner helps couples plan, design and manage their special occasion from start to finish, making sure everything goes fluently without any hiccups or surprises in between. These experts know everything about wedding topics, from dresses and cakes all the way down to sound systems and marriage certificates. In addition to the ability to handle a large number of guests, wedding planners must have excellent interpersonal, organisational, and management skills.

Many people undergo training as event planners who then specialise in wedding planning to become wedding planners. Some individuals obtain a bachelor's degree in hospitality management or a similar subject to prepare for this career. Over the next ten years, employment in wedding planners is expected to grow by 11%, which is more than the average 7% growth for all occupations from 2016 through 2026.

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Event Space or Venue Managers

Event Space or Venue Managers

As a venue manager, you'll be in charge of monitoring all operations at the event space, including personnel management, ensuring that all processes are followed, and dealing with any difficulties that may arise as the event progresses. Additionally, venue managers are experienced in their own facilities. They are familiar with how to run a successful event in their venue.

Whether it's an arena, a concert hall, or a ballroom, they understand the layout, logistics, and ambience requirements for various types of events. Venue managers are frequently the event sales and marketing directors for the space, helping to bring in new events and advertise forthcoming performances. Popular occupations in venue management include catering manager, event planner, and hotel manager.

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 Social Media Event Coordinator

Social Media Event Coordinator

For the last several decades, social media has had an incredible impact on our lives. From marketing and events to personal interactions with friends or family members. There's no area of life that isn't impacted by this powerful tool. A social media event coordinator is responsible for promoting and running events online, creating particular hashtags that trend on social media platforms, and designing digital campaigns.

The responsibilities of a social media coordinator include investigating audience preferences and existing trends, creating engaging text, pictures, and video content, posting articles to sustain readers' interest and promoting new items. Besides, you'll also get to learn how to manage a budget for all the social media activities. It'll increase your opportunities to interact with technology as a whole. To work as a social media manager, you'll need either a marketing or a related discipline bachelor's degree.

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Staff or Volunteer Coordinator

Staff or Volunteer Coordinator

Staff coordinators are in charge of information about the event, such as where it'll be held and who may attend. They also organise activities for staff members to participate in, and they run daily operations in case there is a problem on-site. You can work as both a staff coordinator and an event manager if you choose to pursue event management as a profession. 

The primary duties of a staff coordinator include managing logistics regarding the on-site personnel, encouraging them to increase productivity, and taking charge of training the workforce in accordance with the needs of the event. To gain experience in the field, some volunteer managers begin their careers as unpaid volunteers. 

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Marketing or Communications Manager

Marketing or Communications Manager

You can work as a marketing or communications manager in a mid-size or large-sized business after earning your degree in event management. If you accept this position, you'll be accountable for organising promotional events for the firm's products and services. However, as a communication manager, you will have numerous other duties to complete. 

As a result, to properly execute a function of this magnitude, you'll need additional skills in addition to event planning. For a marketing communications manager, you need to have experience in advertising or promotion. Employers often look for people with at least three years of work history, and some even prefer MBA degree holders. Marketing and communication is an ever-growing field that has something for everyone. There are many career paths in this field to choose from, including public relations specialist, marketing communications specialist, social media specialist, and more. 

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Catering Services Manager

Catering Services Manager

Managers of catered events plan and manage catering services. Their responsibilities include consulting with clients to determine their catering needs, overseeing catering staff, and coordinating the food preparation and assistance during events. As a catering manager, you'll have the opportunity to meet customer expectations and ensure food hygiene standards are met. You will also recruit staff members while managing budgets effectively; all this is done with an eye towards success that meets financial targets. 

Catering managers can work in a variety of environments, such as universities, schools, hospitals, hotel chains, cruise ships, and tourist attractions. They might also work for a contract catering firm that serves a range of consumers. Large corporations hire catering companies and major hotel chains to run graduate training programs, which usually accept students with a good grade regardless of their academic background. You may begin as a catering assistant and work your way up to catering manager, depending on your skills and prior experience.

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Check out the list of most popular questions around Event Management programs

What subjects are required to pursue Event management?

No specific subject requirement in the field. A student needs to have a pass grade in English and Mathematics in O levels to attain admissions for a bachelor’s degree in the field. Any higher qualifications will also be considered for entry into a bachelor’s degree. For a postgraduate entry, a 2nd class qualification will be considered for entry into a postgraduate degree.

How many years do you study an Event management degree?

A bachelors degree will take at least 3 – 4 years upon completion. There are also available diploma and foundation programs available in the field. A postgraduate program will take 9 – 24 months upon completion. The program also has available placement opportunities taking 6 – 15 months on average.

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